[Foreword].
In recent years, with the rapid development of AI technology, digitalization and intelligence have rapidly penetrated into all walks of life, especially in the maternal and infant market. According to iiMedia Consulting data, in 2022, among Chinese pregnant mothers and mothers of children aged 0-3, the post-90s and post-95s accounted for 759%, 80% of the maternal and infant population have higher education. The new generation of parents pay more attention to scientific parenting concepts and efficient parenting methods, and they tend to better take care of their children's health, development and intelligence through digital tools and smart products. With the iteration of the new maternal and infant population and the rise of digital parenting, various maternal and infant products have also begun to upgrade to stage, refinement and digitalization to meet the needs of the new generation of parents for scientific and efficient parenting. The development of digital intelligence has promoted the innovation of family parenting methods, and also promoted the direction of digital parenting for maternal and infant families.
Children's well-being is key to ensuring the foundation of their physical, intellectual and mental health in the future, and is the primary focus of parents. After the epidemic was liberalized, the public's attitude towards health has escalated again, and the self-learning of health management and the awareness of disease prevention have ushered in a new climax. In addition, the "14th Five-Year Plan" issued in 2022 advocates the popularization of healthy lifestyles and the concept of active health, highlighting the country's emphasis on strengthening health promotion and education and improving residents' health literacy. With the improvement of health awareness and the rapid development of digital technology, digital health and active health management have gradually become popular, and the digital health management of infants and young children has also begun to attract the attention of the new generation of parents. Under the wave of changes in the maternal and infant market and the enhancement of national health awareness, TCSC Tongxin Box keenly captures the urgent needs of the new generation of parents for children's health management, aims at the digital health track in the field of infants and children, and is committed to assisting parents in digital active health management of their children, so as to ensure the health level of infants and young children and the quality of life of families.
TCSC Tongxin Box: Opening the "Era of Family Digital Parenting".
TCSC Tongxin Box is an empathetic digital infant health service brand, focusing on providing digital active health management solutions for families of infants and children aged 0-12. Provide parents with a new way of digital, refined and professional parenting, and open the era of family digital parenting. TCSC Tongxin Box conveys the concept of "love is fearless, let love and technology coexist", believes that raising children should not be a burden, and is committed to using technology to help more parents reduce parenting anxiety.
Health monitoring products for adults and the elderly have become popular, and digital health services can be used to provide more efficient, accurate and personalized health services. However, TCSC found that there is still a lack of home health monitoring solutions for infants and young children on the market. As a more fragile member of the family, infants and young children also need to pay attention to their health, but it is difficult for parents to accurately grasp the health status of their babies in their daily lives. How to do intelligent and effective monitoring and how to use big data to know the growth of children is a topic for the new generation of parents, and it is also the innovation and growth of parenting. TCSC Tongxin Box has repeatedly explored, striving to give children the safest growth environment, reliable digital health management, and professional support to make parents feel more at ease.
TCSC Tongxin Box advocates a new way of digital parenting, encourages parents to use digital technology and scientific methods to carry out active health management from the aspects of infant health, growth and development, sleep, feeding, etc., and maintains and promotes the healthy growth of children by actively improving health awareness, active health monitoring, active health improvement and active health screening, so as to achieve more scientific and easier parenting. Compared with the passive attention to infant health in the past, TCSC Tongxin Box emphasizes more on parents' initiative and self-responsibility in baby health management, and promotes the all-round development and healthy growth of infants and young children.
Create a digital whole process of infant and child health
In the key actions of the "Healthy Children Action Improvement Plan (2021-2025)", the National Health Commission advocates the improvement of smart children's health services and encourages the informatization and intelligence of maternal and infant health. TCSC Tongxin Box believes that in addition to taking children to medical institutions for physical examinations on a regular basis, parents also need to carry out family health management and record data to have a more comprehensive grasp of the baby's healthy growth process. To this end, TCSC Tongxin Box focuses on the baby's eating, wearing, living and traveling, and carries out product layout in vital signs monitoring, growth index detection, sleep monitoring, etc., so as to realize the whole process of digital infant and child family health. Babies and toddlers are naturally active and curious about the world around them, so children should grow up to be free, freewheeling and uninhibited. TCSC Tongxin Box adheres to the principle of "not interfering too much with children's growth", follows the design concept of "tangible but intangible, invisible is better than shapely", empowers technology in products, and integrates products into life, without adding additional burden to children.
The digital active health management solution proposed by TCSC Tongxin Box improves parents' initiative and self-responsibility for the health of their babies through scientific monitoring technology and efficient and accurate data analysis, and at the same time provides parents with more real information and help suggestions, reduces human misjudgment, gives babies more safety and scientific protection, and improves the "efficiency" of parenting. In addition, the digitization and informatization of infant and child health can make up for the lack of health data in family parenting, record the baby's growth process more completely, and is of great significance to scientific parenting and infant health research.
Active digital health sleep management is the first key to scientific parenting
Newborns spend almost 90% of the day sleeping, and 70%-80% of human growth hormone is produced during the sleep stage, which shows that sleep is crucial for the growth and development of infants and young children. Infant sleep management, is the first problem to TCSC Tongxin box to overcome, newborns are difficult to fall asleep, easy to wake up, wake up on the ground, sleep unstable, whether should be coaxed to sleep and other doubts often accompany parents, TCSC Tongxin box hopes to improve the care and observation of newborns through digital technology.
In the process of studying the healthy growth of infants and children, TCSC Tongxin Box has a keen insight that some parents ignore the cultivation of children's early sleep rules and improper care of children's sleep management, resulting in many children affecting their growth and development due to sleep problems. Studies have shown that there are 25 infants and toddlers aged 0 5 years in China08%~43.18% have related sleep problems, and parents should pay attention to their children's sleep health. To this end, TCSC Tongxin Box took the lead in putting forward a new proposition of scientific sleep care and a nursing method of digital health sleep management. Advocate the use of digital technology to provide parents with a more scientific, comprehensive and convenient way to manage healthy sleep for infants and young children.
In order to provide parents with better digital infant health services and help parents achieve active sleep management of their babies, TCSC Tongxin Box and Dr. Yan Zhenghang, who has 12 years of research experience in the field of human life and health technology, jointly carried out infant health monitoring research. Dr. Yan is deeply engaged in human sleep research, heart and brain science and technology, and has won a number of science and technology awards and more than 30 patents related to human health monitoring. With the support of Dr. Yan and hundreds of infant health management experts and pediatricians, TCSC Tongxin Box has conducted in-depth research on infant vital signs monitoring technology based on the characteristics of infant digital health management and physical activity, and explored the most suitable digital solutions for infant health management.
In view of the special physical development of infants and young children, TCSC Tongxin Box cooperates with Guangdong Human Factors Engineering Research Association, which was founded by the China Institute of Standardization, focusing on human factors and ergonomics evaluation of product research and development, user experience laboratory construction and other fields. TCSC Tongxin Box and Guangdong Human Factors Engineering Research Association will establish the starting point of product design on the basis of infant ergonomics and human factors engineering, and obtain body-related data of infant age from the National Institute of Standardization to make a special design that meets the development of infants.
In addition, TCSC Tongxin Box also invited Tiffany, a senior family education instructor and an expert in infant and toddler enlightenment education, to participate in the product development project. With 14 years of experience in infant and toddler education, Tiffany has teamed up with the TCSC team to carry out research on related topics related to infant and toddler enlightenment, and integrate the research results into product functions to help promote infant brain development and stimulate brain potential.
The first new product: 0-sense sleep monitoring, scientifically cultivating good sleep
TCSC Tongxin Box has launched the first multi-functional digital sleep management crib around neonatal sleep - Lightweight Fetal Infant Cabin A1, which continues the scientific, professional and refined digital parenting concept and care method of the star confinement center, and can provide 24 real-time sleep monitoring, sleep management, sleep health assessment, sleep aid enlightenment and other functional services for infants aged 0-12 months. With the blessing of the lightweight fetal baby cabin A1, digital health sleep management focuses on improving the baby's sleep quality and promoting healthy development, and converts the basic situation of the baby's sleep into intuitive data and charts according to the gold standard of infant and children's 4-dimensional sleep - "total sleep", "wakefulness habits", "sleep staging quality" and "sleep health assessment", so as to help parents fully grasp the baby's sleep and realize the baby's digital health sleep management.
TCSC Tongxin Box has launched a new lightweight fetal baby cabin A1, which continues the refined digital parenting concept and method of the star confinement center to the family scene, making family parenting more scientific, safe and easy.
[Conclusion].
The change of population in China's maternal and infant market, the change of consumption habits, the gradual change of traditional parenting concepts, and the awakening of scientific parenting concepts all gradually indicate the advent of the "digital parenting era". TCSC Tongxin Box will continue to focus on the mission of "escorting children's growth with technology", devote itself to researching and polishing digital baby products, and convey the new concept of digital parenting and active health management to parents. It is expected that TCSC Tongxin Box can provide more maternal and infant families with a new digital, refined and professional parenting method, and open a new era of family digital parenting!