Why is it more difficult to do business after the epidemic is released?Because China has entered the wealth creation 50 times, but most people are still immersed in 10 times do not know themselves, 5The 0 era is completely different from the previous 4 times when it comes to wealth and money-making methods. Every era has created a group of financially free people, and this is the highest level that we ordinary people have always wanted to pursue.
Entrepreneurial Wealth 10 times
First of all, entrepreneurial wealth 1The 0 era is the era of making the difference, and the time is probably from 1979 to 2002. In this era, as long as you have a little courage and can endure hardships to start a business and do business, you will not worry about selling at all. At that time, China's more than 1000 million people were in urgent need of goods, so it was a proper seller's market, as long as you can get the goods, you dare to dare to do it, you will definitely be able to make money, because in this era, you don't need to consider product differentiation at all to start a business and make money.
Entrepreneurial Wealth 20 times
With that comes the 2The 0 era, that is, the era of branding, has entered the era of product differentiation. At this time, if you want to buy something, you will shop around to see which brand is the most cost-effective. Jianlibao, Midea, and Gree all rose in this era. At this time, the process of urbanization began, the economic situation has also undergone great changes, we generally have some savings, began to pay attention to the quality of life, at this time to start a business to make money for the brand to pay more attention, at the same time quality and ** will also highlight the advantages, there will be more profit margins. So in this era, many brands have directly fattened up CCTV's advertisements. But as there are more brands, as the population grows, and the choice becomes more and more, the market gradually evolves into a buyer's market.
Entrepreneurial Wealth 30 times
Next is the 30 timesIn this era, entrepreneurship needs to emerge, and it is necessary to subvert all sales channels and traditional business logic, so there are business tycoons such as Ma Yun and Liu Qiangdong, who have seized the entrepreneurial opportunity of this era, so ** and Jingdong appeared. At this time, as long as you have a brand and a multi-channel network controlled by yourself, even if you are just a small ** businessman, you can make money lying on the platform. But when it comes to 3The 0 era is already the era of e-commerce network platforms, and all entrepreneurs can get rid of 20 era entrepreneurial thinking, you can make a fortune in this era. Therefore, in this era, there are many e-commerce bosses driving the first phenomenon.
At this time, the logic of entrepreneurship has become the logic of "choosing an industry, deeply cultivating a category, and realizing the explosion of a single product".At this time, many owners of offline stores still rely on making price differences to do business, so that all of them have been eliminated or even subverted, and the real economy has been torn apart. So it's not that these self-employed and brick-and-mortar stores reject e-commerce, but that they refuse to change and refuse to accept 3Business logic and money-making methods in the 0 era. So if you want to start a business, don't go against the current trend, there is no fixed industry and products, only the trend is king, otherwise you can only be gradually swallowed up by the torrent of the times!
Entrepreneurial Wealth 40 times
4The 0 era, the era of super individuals, that is, the current self-** era, which subverts the traditional e-commerce. Many factory owners never imagined that a live broadcast of a super Internet celebrity could be worth a year's income of an ordinary listed company. In the traditional offline model, if you want to achieve such performance, you need at least a team of 1,000 people to be able to do itBut in the ** era, 1 live broadcast room, 1 IP, and 5 people can be easily completed, which is entrepreneurial wealth 40 of the era of the super-individual.
Entrepreneurial Wealth 50 times
But if you want to start a business and make money in the future, you must seize 50 timesIn understanding entrepreneurship 5Before the 0 era, we must understand an era of entrepreneurship, that is, the era of making money in the bend of the entrepreneurial model. Try to think back, the money you made on ** in the past, is it difficult for you to do it now?Is it more difficult for you to earn the money you earn by filming short ** and doing live broadcasts now?It is because it is becoming more and more difficult to make money by relying on an entrepreneurial model alone, so it is necessary to create an entrepreneurial model of equity.
For example, it may not make money just to do **, but to import traffic to other platforms, or your own private domain platform, through the private domain to do two transfers, do three transfers, to earn a second money, a third money, and so on. So now the thinking of starting a business to make money has completely changed, if you only have one profit model, then it is difficult for you to fight against people who have mastered multiple profit models. For example, people don't rely on the front end to make money at all, so they can use the money-losing ** to compete with you, do you dare to fight with others?Therefore, under this trend of doing the "era of the whole entrepreneurial model", many people will inevitably be eliminated, because there are few people who can continue without making money.
That's why the lower the market is or even closer to zero cost, it doesn't mean that the economy is bad, but another manifestation of economic prosperity, but in a different form. So pass. People who make money in the 0 era, if they don't make changes in time, may be eliminated by the times, and there will always be. 0……People who seize opportunities and continue to make money. So in the real into the entrepreneurial wealth of the 5Before the 0 era, you must recognize a reality, that is, the dividends of the C-end market have gradually disappeared, if you want to start a business, don't stare at the C-end market, and occupy the B-end is your opportunity, that is, the real national industrial Internet era, which is also the entrepreneurial dividend outlet for the next 10 years jointly proposed by Ali and Tencent. In other words, in the future, if we want to start a business, we will be an industrial empowerment platform with light assets, top value and strong cash flow. What does that mean exactly?
For example, if you open a foot bath city, we have to subvert the traditional modelCreate an industrial platform that neither pays wages nor provides dormitories for employees, and employees can still work hardWhat to do?First of all, there is a condition, that is, the money earned by employees for customer service belongs to employees, such as essential oil open back **380 yuan, foot massage **168 yuan, all belong to employees;You'll be in charge of the promotion of the foot spa shop, and your employees will be able to concentrate on sales and service. However, employees want to enjoy the empowerment of the platform and pay a management fee of 4,000 yuan to the platform every month, which will attract a large number of people to work, for the very simple reason that employees earn several times more than before. It should be noted that the money recharged by customers will not be sent to employees at one time, but customers will settle once, the advantage of this model is that the interests of the foot bath city and employees are split, each earns their own money, without any conflict of interest, and even carries out in-depth **, employees purely work for themselves, and the service will be better and better.
However, is that the end of it?Not really. When you get through this model, find other bad business and copy the whole system to himWhen they make money, you receive a share of the profits. Like this fission speed will be dozens of times faster than the traditional model, and it is no longer a foot bath shop, but a foot bath industry, asset-light industry empowerment platform, through the integration of the front-end ** chain to earn back-end money, and then mergers and acquisitions peers to earn money empowered by the system, and then empower the downstream to do profit sharing money. Therefore, the foot bath city that you start a business to do is to fully grasp the entrepreneurship 50 era dividends, and is a proper asset-light, low-risk, strong cash flow platform company, and the value is dozens of times better than the traditional model.
The forerunners who realized this era did not stop there, such as:Honey Snow Bingcheng in the milk tea industry, Samonelle Vina in the convenience store industry, and Heilan Home in the clothing industry, they are all predicting the changes in the dividends of the entrepreneurial era in advance, and others are still 1When the 0 era was crawling, they made full use of this model and became bigger and stronger. So if you want to start a business in the future, you don't understand the trend, you don't know how to start a business50 entrepreneurial logic and ways to make money, your entrepreneurial road will be more and more difficult!Only embracing the trend is the foundation of your entrepreneurial success, and the design of the business model is the only way for you to start a business in the future.