The most influential news in the financial field in the past two days is that the Aida Modu is about to make its maiden voyage.
Foreign media rarely said that "Aida Modu" is a milestone in China's shipbuilding industry, showing China's breakthrough and progress in the field of large cruise ships, and also reflecting the huge potential and prospects of China's cruise market.
This sentence, I agree with the first half of the sentence, is indeed a milestone in the shipbuilding industry.
Cow, it's a real cow!
But there is one thing to say, it is difficult, and it is really difficult!
Cruise ships are one of the most complex industrial goods in the world, and in some ways, more complex than aircraft carriers.
It is said that there are 25 million parts, and if you think about it, you will be given 25 million Lego bricks, and you will put them together. That's a lot of work.
Moreover, the internal structure of the cruise ship is complex, and at the same time, it needs to have a power structure, restaurants, theaters, cinemas, swimming pools, shopping malls and other entertainment facilities, so it requires sophisticated design and cumbersome coordination.
In addition, cruise ships also need to meet the ship's safety standards, including collision prevention, fire prevention, sinking prevention, etc.
Therefore, the cost of the cruise is high!Very high!Very high!
Will there be a high return on investment?
Excuse me. I have pulled out the financial basis of the world's top 5 postal companies in the world in fiscal year 2022, and you can taste it.
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It should be added that these 5 companies dominate the global cruise market, with their combined revenue accounting for 71 percent of the total global cruise market8%。
It stands to reason that there is a scale advantage, but from the perspective of profit margins, the average profit margin is:
In addition, the performance of listed companies with cruise as the main business in the capital market:It is common, too.
As of December 20, 2023, the world's top 5 postal companies**.
You can compare it with our liquor listed companies.
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Comparing the two, we will find:The cruise business is very hard, and the profit of the head enterprise is only about 10%.
And the barriers to entry are extremely high, with manufacturing costs often in the billions of dollars, and in addition, the operational phase, maintenance, fuel, operations, security, seafarers, and service personnel costs are also quite high.
This has discouraged many countries.
In particular, it is important to note that:The entire cruise market is crowded.
According to the World Cruise Lines Association (CLIA), there will be a total of 256 commercial cruise ships worldwide in 2023, with a total of 11.16 million gross tons, 2970,000 seats.
In 2023, the total revenue of the global cruise industry will be 472900 million US dollars, a year-on-year increase of 487%。
Among them, the U.S. market accounts for 52% of the global revenue, followed by the European market (22%) and the Asia-Pacific market (26%).
To sum up, the cruise track has a large investment, fierce competition, and average returnsCruise ships are indeed the "crown" of human industry, another tedious process.
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We have withstood all kinds of pressure to complete this huge projectIt must be a mess!
Of course, in my opinion, operating a cruise ship is actually a small business, and being able to make it means that we have a complete shipbuilding industry system and have the technology and ability to build cruise ships.
This means, coupled with our ability to integrate across the entire industrial chainI can knock down the cruise ship manufacturing **!
After all, the entire cruise market is expanding at a rapid pace.
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Last year, the global cruise market will reach $70 billion by 2027.
What is this concept?There is nearly twice as much room for the entire cruise circuit!
Here is another piece of information, at present, our Chinese shipbuilding industry has developed to the largest scale in the world.
In 2022, China's shipbuilding industry will maintain double-digit growth in the number of completions, new orders, and hand-held orders, accounting for the world's market share. 8% and 539%, continuing to maintain its leading position in the world.
In addition to cruise ships, China's shipbuilding industry has the ability to undertake all the world's main ship types.
In other words,As long as the Aida Modu runs, whether he makes money or not, it is a living sign made in China!
There is a possibility of receiving an order!
This is obviously good for upstream and downstream industries such as "Chinese shipbuilding" and "Chinese steel".
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