Why is You from the Star so popular?These three marketing rules in the play are the key

Mondo Entertainment Updated on 2024-01-30

Four hundred years ago, a young girl's sedan chair was in danger of falling off a cliff, but a man arrived in time, he made time stand still and everything froze, gently pushed away the quiet leaves in the space, walked to the edge of the cliff with brisk steps, and pulled the girl's sedan chair back with force.

The girl fled in extreme fear, and all she saw was the man's smile and calm face.

She called the man "You in the Stars"...

My Love from the Stars is a movie starring Jun Ji-hyun and Kim so-hyun, which is the opening part of the show. The play features "The Stars" as the main character and tells a story about love and growth. In 2014, after this Korean idol drama was broadcast in China, it quickly became popular on the Internet.

At that time, the popularity of the play was very high

It is no exaggeration to say that its ratings even surpassed the Spring Festival Gala.

Even if you take the elevator or subway every day, you can hear the girls excitedly discussing how handsome the "professor" is.

Celebrities have also joined the bandwagon, with Taiwanese TV host Tao Ching-ying making it clear that if the "professor" went to Taiwan, she would surely scream and shed tears among the fanatical fans at the airport.

So, what are the real virtues of this drama?

The subject matter is innovative, and the plot progresses slowly.

With the popularity of time-traveling dramas like "Palace" and "Step by Step", TV series that travel from ancient times to modern times and then to modern times continue to emerge, and viewers may feel aesthetic fatigue over time.

Therefore, when "My Love from the Stars", a work about alien creatures crossing through the world, debuted, it immediately made the audience's eyes shine.

From a plot point of view alone, "My Love from the Star" has already won. This work not only shows the story of alien creatures crossing over to Earth, but also depicts the sadomasochistic plot between the male and female protagonists in their past lives and this life, which makes people feel very satisfied.

The male protagonist of the story, Do Min-joon, is from outer space, and when he and his companions come to Earth to collect plant samples, they are accidentally trapped on Earth in the early 17th century.

When Do Minjun set foot on Earth for the first time, he bravely rescued Xu Yihua, a girl who was about to fall off a cliff during the wedding, and thus unveiled a legendary story that lasted for 400 years.

Xu Yihua's husband died on the day of her wedding, and she became a widow as soon as she stepped out of the sedan chair. The mother-in-law obtained the title of "Fierce Girl" because of Xu Yihua and arranged for someone to assassinate her, but fortunately, Du Minjun appeared in time and rescued her.

Xu Yihua and Do Minjun fled back to her mother's house together. Seo Yi-hua's father saw his daughter with an adult man and was worried that it would ruin her reputation, so he gave Do Min-jun food containing arsenic, causing Do Min-jun to lose his superpowers.

At this moment, the emperor has officially approved Xu Yihua to be called a "fierce woman", so she has no choice but to die. When Do Minjun and Yihua tried to escape, they were tightly surrounded by official troops, and Xu Yihua died tragically in order to protect Do Minjun.

Seo Yi-hwa became the first girl that Do Min-jun fell in love with on earth, which also left a permanent scar in his heart.

After four hundred years on Earth, Do Min-joon spent his days among the ordinary people of Korea as a university professor. In his opinion, "comets are a terrible thing. He just needs to wait patiently for another three months, and when a comet is about to approach Earth, he will have the opportunity to return to his native land.

However, during the time when he was about to leave, he always had the figure of Xu Yihua in his mind, and deeply hoped to meet the little girl who looked amazingly similar to Xu Yihua 12 years ago again.

He thought he would leave with regrets, but he didn't expect that his newly moved neighbor, Qian Songyi, suddenly broke his original rhythm of life. His new home is in a very remote community, and it is not very good. Do Min Joon soon realizes that Cheon Song Yi has a deep connection with him.

She is the little girl that Do Minjun rescued 12 years ago, and it is very likely that she is the reincarnation of Xu Yihua. Unexpectedly, the fate between them was never interrupted, and after several reincarnations, they met again.

In the first episode of the TV series "My Love from the Star", the characters' personalities, dramatic contradictions, and complex relationships between people are described in detail. In the first 8 minutes, the story follows how the male protagonist saves the ancient heroine and further reveals that he is actually from an alien planet.

When the camera captures the modern image again, Do Minjun, who is sitting at the table, seems to be giving an interview and sharing his various views on human life. Subsequently, viewers learned that he would return to his planet in three months.

With its tight storyline and engaging plot, My Love from the Stars firmly captured the audience's attention from the very first episode.

The image of the actor is lifelike, and the acting skills are stunning.

Jun Ji-hyun, known as the national goddess, and the idol group formed by the up-and-coming student Kim so-hyun are undoubtedly the perfect combination to make fans crazy.

Although Jun Ji-hyun is 32 years old in "My Love from the Star", her appearance is still stuck in the era of "My Sassy Girlfriend". Not only is she young and beautiful, but the strong aura she exudes when she walks also makes her indescribably beautiful.

In 2000, Jun Ji-hyun became popular throughout Asia for her performance in "My Sassy Girlfriend", a role in which she won the "Korean Academy Award" for Best Actress.

The kind of pungent and domineering girlfriend image she created has been deeply imprinted in people's hearts, coupled with the cuteness brought by her innocent and innocent face, which makes everyone look at it in a new light.

At that time, when I asked men about the criteria for choosing a partner, they basically said, "Give me a brutal girlfriend"!

In the movie "My Love from the Star", Jun Ji-hyun perfectly showed her character traits that are "crazy, lively and cute".

She vividly interprets the concepts of "goddess" and "female nerve", one moment is full of tension of the royal sister and the sweet and moving goddess, and the next moment it returns to the "female nerve" image of the comedy effect.

This change of personality, but not abrupt, may only be fully controlled by Jun Ji-hyun.

In the work "You from the Star", the actor Kim so-hyun used the comments of netizens to describe him: "It's so handsome". His pure and calm appearance, as well as his affectionate and fiery heart, are the charm that no girl can resist.

Kim so-hyun is not only outstanding in appearance, but her acting skills are always excellent.

Kim so-hyun behaves unusually calm and pretends to be calm, whether she shows a strong boyfriend power or deep emotional fluctuations in her heart. Although she loves each other deeply, her tenacity and cuteness that she doesn't want to admit are perfectly interpreted by Kim so-hyun.

For four hundred years, they have maintained a deep affection and loyalty;can be inseparable from his girlfriend and get along with each other. What is the charm of such a man?He has deep knowledge and extraordinary abilities to protect his girlfriend at any time;The most important thing is that he is unbelievably handsome.

Such a male god, who can not fall for it?

The role of Professor Do, played by Kim so-hyun, was once the preferred candidate for the "national husband".

Affectionate sadomasochism satisfies all people's fantasies about love.

Love is seen as an eternal subject because its beauty is something that people will always remember.

In the work "Journey to the West", Zixia firmly declares at the moment of life and death: "My incomparable hero will definitely marry me with colorful auspicious clouds." ”

As expected, Sun Wukong appeared in time at a critical moment.

Compared with Zixia, Qian Songyi is more lucky. In several unfortunate incidents in a row, Do Min Joon was able to quickly transfer her to his side and successfully rescue her, no matter where she was.

Having this more advanced version of the "hero of the world" has become a fantasy of love for almost all women.

Not only in this respect, but in the work "My Love from the Star", the lines of love are even more beautiful: in my past and present life, I have finally found the person I once loved deeply.

In the film, the most heart-wrenching scene is undoubtedly when the hero and heroine are deeply in love, but have to face the reality of separation.

After the separation, the heroine appears to be in a heavy mood, and one day the male protagonist suddenly appears, he also pauses time and everything, slowly walks towards the heroine, wipes away her tears, and kisses the heroine affectionately under the gaze of everyone.

Maybe the most beautiful love is like this, no matter where I am, no matter where I go, you are always the only concern in my heart.

When money and material things are gone, so is our loveWhen the distance between ideals and reality becomes farther and farther away, we begin to doubt the meaning of life, the value of love, and whether we can be a real person. Under the oppression of reality, ideals and beliefs will collapse. What we are looking for may be just to immerse ourselves in romantic fantasies and start a romantic romance with alien beings.

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