ISPO Beijing will be grandly opened on January 12-14, 2024 at the China National Convention Center in Beijing, celebrating the 20th anniversary of ISPO in China with many industry partners and sports enthusiasts. The site will focus on the latest products and cutting-edge technologies in outdoor life, camping and car travel, sports technology and new materials, sports training, events and sports**, urban sports, cycling life, winter sports, ski resort industry zone, rock climbing, outdoor sustainability, extreme sports, etc., and share cutting-edge information with industry leaders, professionals** and sports enthusiasts.
ISPO BEIJING 2024 will bring together sports and outdoor footwear, equipment and accessories brands that are fashionable, technological, sustainable and comfortable, and comprehensively showcase the rich choices in outdoor life scenarios.
Adhering to the principle of respecting nature and calling for traceless outdoor, the ISPO Outdoor Sustainable Zone encourages outdoor equipment and material brands to focus on sustainable consumption and production. Through the display of outdoor brand public welfare actions, the exhibition of sustainable materials and clothing and equipment, outdoor photography and telescope products, more outdoor people will be driven to pay attention to the climate, protect and identify animals and plants.
The site will also cooperate with environmental protection public welfare organizations, outdoor nature education training and research institutions to jointly carry out sustainable knowledge lectures, ecological bird watching and natural interaction and zero-waste event experimental base sharing and other activities to support the zero-waste outdoor lifestyle.
As an important equipment for crossing mountains to the sea, the car is more and more closely related to sports life. ISPO Beijing 2024 will continue to create an exhibition area for car travel, combining camping, skiing, hiking and other sports and outdoor lifestyles, and inviting new energy vehicles, urban commuter cars, hard-core off-road vehicles, motorcycles and other types of automobile and motorcycle brands to show the models suitable for sports and outdoor to the majority of sports enthusiasts and do real-life exhibitions.
Paying attention to the development of the industry and keeping up with the development trend of China's ski resort industry, the ski resort industry zone explores the pain points and difficulties of snow rings, and is committed to creating a platform for display, docking, communication and training, providing one-stop solutions for snow circle professionals.
ISPO Beijing 2024 will bring together alpine sports machinery and equipment, ski resort equipment and facilities, ski equipment and snow clothing, ski tourism resorts and indoor ski resorts to display on-site. At present, there are 697 outdoor ski resorts and 50 indoor ski resorts in China, and the organizers will invite their leaders, operation and marketing managers to watch the exhibition and participate in the exhibition one by one.
Focusing on popular projects such as land chong, frisbee, yoga, fighting, pickleball, etc., ISPO Urban Sports Block will join hands with sports brands, sports communities, managers, clubs, commercial real estate and players to discuss the marketing practices of related sports brands and promote cross-industry cooperation based on the differentiated characteristics of urban sports.
ISPO Rock Climbing Area will join hands with professional rock climbing equipment brands and rock climbing fulcrums, climbing walls and other equipment and facilities providers to jointly create a professional display area covering rock climbing shoes and clothing, equipment and peripheral products and equipment facilities, and invite rock climbing halls, commercial real estate, comprehensive sports venues, scenic spots, and related enterprises to jointly explore the possibility of sports development with rock climbing as the entry point, and find new ways for the long-term and healthy development of rock climbing in the context of the rapidly changing market.
Rock climbing walls will continue to be set up at the site, and senior popular linekeepers will be invited to participate in the line setting, attracting many rock climbing enthusiasts, sports clubs, college outdoor rock climbing clubs and cross-border sports enthusiasts to experience rock climbing and fall in love with rock climbing.
In order to create a better sports culture atmosphere, ISPO will unite sports experts, well-known brands and social ** platforms to upgrade online + offline synchronously, realize multi-platform linkage through different forms, and further expand the influence of healthy lifestyle and sports outdoor culture with the help of the communication energy of "Internet + sports". The sports and outdoor consumer market has entered a stage of high-quality development.