Why do major mobile phone manufacturers attach so much importance to the photography function?

Mondo Technology Updated on 2024-01-29

Since the rise of smartphones ten years ago, major mobile phone manufacturers have been particularly fond of emphasisShooting functionTo promote your own products, whether it is in a press conference or in an advertisement, the shooting function is always the focus of the display.

So why do major mobile phone manufacturers pay so much attention to the photography function of mobile phones?

1.Market demand

It is not wishful thinking for mobile phone manufacturers to attach importance to the photography function, and users also attach great importance to the shooting function of the mobile phone.

Most people have a certain interest in photography or taking pictures, hoping to record the beauty of daily life, and the increasingly powerful shooting function of mobile phones can undoubtedly meet this demand.

In the beginning, a small phone could surprise people with clear images, but now professional shooting performance has become a must-have feature of mobile phones.

2.Technology and innovation on display

The photography function is the display point of the mobile phone manufacturer's own technology and innovation, and the more powerful photography function and more novel shooting technology can give people a sense of innovation and enterprising in the field of electronic products.

Therefore, in recent years, many mobile phone manufacturers have also begun to cooperate with camera brands, such as Huawei and Leica before, Xiaomi and Leica at present, as well as OPPO and Hasselblad.

Tying your phone to a top camera brand can also give people a sense of "far ahead".

3.Photo-videography has become productivity

The photography and videography function of smartphones has been qualitatively improved compared with a few years ago, and it has good performance in terms of image quality and color, which can become a productivity output point.

With the rise of various short platforms, mobile phones can not only record life, but also become a real production tool, and mobile phone shooting, post-editing, uploading is more convenient, therefore, the attention of the photography and video function of mobile phones is also increasing.

4.Upside

It's not just camera manufacturers that can squeeze toothpaste, but some mobile phone manufacturers have also taken this seriously.

It's almost impossible for mobile phone manufacturers to show a qualitative improvement when they release products every year, so in many cases, they can only do something new in peripheral functions, such as photography.

As long as the photography function is still improving, then it is a product with higher gold content, which has also triggered the involution of the industry, and gimmicks such as "100 million pixels" came into being.

To put it another way, as long as there is still a gap between the shooting function of the mobile phone and the camera, then there is always "room for growth", and it will continue to launch new products.

That's all for today

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