The new golden dragon color rope bracelet launched at the counter of the shopping mall in our city.
In the first two days of the New Year's Day holiday, **consumption was popular. The sales of pure gold products, especially the Year of the Dragon-themed products, have increased by about 20% compared with usual.
The reporter visited the market and found that many ** jewelry counters have newly launched exclusive products for the Year of the Dragon. For example, Lao Fengxiang has launched five blessing dragon bracelets, dragon scale safety buckles, ** dragon boats, etc., with a unit price of between 198 yuan and 1199 yuan. Lukfook Jewellery has gold dragon color rope bracelets, gold dragon ornaments, etc., and the lowest unit price is about 2,500 yuan.
The shopping guide at the Chow Tai Fook counter on Zhongshan Road said that in the first two days of the New Year's Day holiday, the sales of pure gold jewelry, especially bracelets and knick-knacks with the theme of the Year of the Dragon, increased by about 20% compared with usual. The shopping guide of the ** counter in China also said that the sales of exclusive products for the Year of the Dragon during the holiday increased by 15%-20% compared with usual, and the products with small gram weight were more popular with consumers.
Before and after the Spring Festival, it is usually the peak season for consumption. On the one hand, the month before and after the Spring Festival is the peak period for weddings, and the sales of wedding payments have risen rapidlyOn the other hand, in addition to the demand for gifts when visiting relatives and friends in the New Year, some consumers' demand for "self-pleasing consumption" will also appear.
In China's ** Baolong City Store, Ms. Zeng, a citizen, selects pure gold jewelry in front of the counter. She said that she had just received the year-end bonus and wanted to treat herself for a hard year. Under the recommendation of the shopping guide, she purchased a pure gold bracelet of more than 2,000 yuan.
Ms. Huang, a citizen, bought a gold note for her daughter on the first day of the New Year's Day holiday. "Every year, I buy a gold banknote for my children as New Year's money, which not only has the meaning of pressing the New Year, but also maintains and increases the value. She said.
Related: Institutions are generally optimistic about the upward trend of the industry.
The city's commercial banks have listed many dragon year banknotes, gold bars and other first-class products, giving citizens a wealth of choices.
Since 2023, **has been on the upside in **, once refreshing a record high. At present, affected by the international gold price, the selling price of pure gold jewelry and bank investment gold bars is at a high level during the year. For example, the price of "CCB Gold" investment gold bars on December 29, 2023 is 492 yuan.
The near-term gold price is still prone to rise and fall. Fu Lin, a financial planner of a large state-owned bank in our city, said that the United States is likely to start an interest rate cut cycle this year, and it is estimated that the price of gold will have to rise.
Institutions are also generally optimistic about this year's **market**. According to the research report of Cathay Pacific**, in 2024, the upward trend of gold prices is expected to be superimposed, and the upgrading of jewelry technology will drive the growth of demand for non-wedding scenes such as accessories, and the prosperity of the industry is expected to continue to rise. UBS expects that the Fed's rate cuts, combined with a sharp drop in real interest rates, could hit new highs in 2024 and 2025.
Xiamen Evening News reporter Guo Shuchen).