Since 18 years ago, Taijiu Information and Penglai Eight Immortals Cross-Sea Tourism Group have reached a cooperative relationship, with the joint efforts of both parties, through the combination of "Zhiyi Mobile Marketing Cloud Platform + Travel Companion + Intelligent Hardware", the "Smart Tourism" system created by Penglai Eight Immortals Cross-Sea Resort has been completed. Five years later, the two sides reached a new cooperation on the upgrading of smart tourism in the park. Today, we will share with you how Taijiu Information has helped Penglai Eight Immortals Scenic Area to achieve smart management upgrades. 
Background of brand collaboration
Founded in 2000, Penglai Baxian Cross-Sea Tourism Group is a comprehensive group enterprise integrating tourism development, sightseeing and service, with 7,800 employees, fixed assets of 10 billion yuan, and tens of millions of tourists annually. 
In the past cooperation time, Penglai Eight Immortals Cross-Sea Tourism Group has completed the implementation and operation of the "smart tourism" system with the help of Taijiu Information Travel System. In 2023, Taijiu Information will complete the transition and upgrade of the travel system to the cloud ticketing system, realize the SaaS of the ticketing system, and have stronger strength to help the smart tourism upgrade of Penglai Baxian Seaview Area
Optimize the ticketing process and improve the user experience
With the upgrading of smart tourism in the Eight Immortals Seascape Area, major OTM channels, distribution platforms and independent ticketing channels in the scenic spot have quickly launched tickets. The powerful distribution and direct sales function of Taijiu Smart Cloud Ticketing System makes it easy for merchandise tickets to be launched online. It greatly reduces the pressure of ticket sales for the staff in the park, and fundamentally solves the problem of crowded queues for ticket purchase in the peak season of the park.
Through online ticket purchase, visitors can swipe their ID cards or ticket electronic codes to enter the park quickly. Smart hardware such as face recognition smart turnstiles and POS machines eliminate cumbersome manual ticket check-in steps, and a series of link optimizations reduce congestion during peak hours.
Intelligent turnstiles to create a new mode of smart traffic
In this smart tourism upgrade cooperation, the Eight Immortals Scenic Area adheres to the trust in Taijiu information hardware products, and has increased its investment in hardware equipment, before only Quancheng Oulebao Resort used double-screen face turnstiles, this time in Penglai Oulebao Dream World, Penglai Oulebao Dream World, Penglai Oulebao Water World and other eight scenic spots have adopted double-screen face turnstiles.
Taijiu Information Turnstile) Taijiu Information's intelligent face recognition cloud turnstile is based on the industry's leading intelligent face analysis algorithm, providing a complete set of technical solutions such as face detection, face recognition, key point positioning, and attribute recognition. In the application of real-name system in major scenarios, it has won a good reputation for its accurate recognition rate and fast recognition time. Set up a "face turnstile" at the entrance of the scenic spot, first of all, improve security, the dual-screen face turnstile can verify the identity information of tourists through face recognition technology, ensure the legitimacy and authenticity of the personnel entering the scenic spot, and avoid illegal personnel or fake tourists entering the scenic spot, which can effectively improve the safety of the scenic spot. Secondly, to improve the experience of tourists, the use of dual-screen face turnstiles can avoid tourists waiting for a long time, and can quickly verify and check the identity of tourists, save tourists' time, and improve the visiting experience of tourists. Finally, the operating cost of the scenic spot is reduced, and the use of double-screen face turnstiles reduces the labor input of the scenic spot, which can save a lot of manpower and time costs when the amount is large, and the quality of the Taijiu information turnstile is excellent and has a high cost performance.
Improve user stickiness and increase user retention
How to manage a large amount of data and a huge amount of data to achieve the retention of tourists is the most important problem encountered in the operation of scenic spots. As a traffic transaction tool that provides self-service operation, decision-making management, data analysis, marketing support capabilities, and provides public and private domains, it can help scenic spots better realize digital and intelligent operations and reduce the investment of human and financial resources. 
The Eight Immortals Scenic Area quickly increases its fans by scanning the code WeChat, which is undoubtedly a very efficient way for tourists to use WeChat in the modern society. WeChat has become an essential tool in people's daily life, and tourists only need to scan *** to pay attention to the official *** of the Eight Immortals Scenic Area at any time to receive the latest scenic information, promotion information, etc. This not only facilitates tourists, but also enables the scenic spot to better interact and communicate with tourists, establish a good interactive relationship, and enhance the popularity and reputation of the scenic spot. 
At the same time, the Eight Immortals Scenic Area attracts tourists through the first time, and Taijiu's annual card system has also launched various types of annual cards and season cards with the upgrading of the intelligent system of the Eight Immortals Scenic Area, as a powerful means of repurchase. 
Cloud Ticketing Featured Product - Electronic Annual Card).
First of all, these high-quality properties can attract more tourists to visit, bringing higher tourist flow and revenue. Secondly, after enjoying ***, tourists may feel that they are getting the best value for money spent in the scenic area, and have more good feelings and satisfaction with the scenic spot. In addition, it is also conducive to building the brand image of the scenic spot and increasing its market share. It is an effective marketing strategy to win the attention of tourists and enhance the popularity and competitiveness of the Eight Immortals Scenic Area by scanning the QR code WeChat to quickly increase fans and attract tourists. With its excellent products and excellent execution capabilities, Taijiu Information has won the long-term trust of the Eight Immortals Scenic Area. Since the cooperation with Taijiu, the overall operation effect of the scenic spot has been significantly improved, and the management personnel of the scenic spot have expressed a high degree of recognition for the professional ability of Taijiu Information. As a leading system solution service provider in the field of smart scenic spots in China, Taijiu Information is committed to building a complete smart ecosystem for smart scenic spots and integrating innovative construction of various technologies. In the future, Taijiu Information will continue to serve more scenic spots, help scenic spots continuously improve their service levels and innovate smart tourism business models, and build newer, intimate and high-quality smart scenic spots.