1. Recognize the rules and improve legal awareness.
1.Understand relevant laws and regulations: Douyin influencers should understand the relevant laws and regulations of the country, including the Cybersecurity Law, Copyright Law, Trademark Law, etc., so as to comply with relevant laws and regulations during the creation process.
2.Participate in legal knowledge training: The Douyin platform can regularly organize legal knowledge training to strengthen compliance education for influencers, and improve legal awareness and ability to comply with laws and regulations.
2. Stipulate the scope of creative content.
1.Prohibition of spreading rumors: Douyin influencers should refrain from posting false information and spreading rumors to avoid causing bad effects on users.
2.Respect copyright: Douyin influencers should respect the intellectual property rights of others when creating content, and try to avoid infringements, such as copying other people's works, unauthorized use of others' **, images, etc.
3.Avoid vulgar content: Douyin influencers should abide by the relevant regulations of the platform, do not publish vulgar, pornographic, violent and other unhealthy content, and maintain a good platform environment.
3. Strengthen self-restraint.
1.Make good use of moderation tools: Douyin provides content moderation tools that influencers should proactively use and leverage to ensure that the content they post complies with the relevant regulations.
2.Self-reflection and supervision: Douyin influencers can consciously supervise and reflect, regularly check their creative content for violations, and self-correct.
4. Strengthen platform supervision.
1.Improve the user reporting mechanism: The Douyin platform should set up reporting channels, strengthen the handling of reported content, handle user reports in a timely manner, and protect the legitimate rights and interests of users.
2.Establish a blacklist system: The Douyin platform can establish a blacklist system to restrict influencers who have violated the rules repeatedly or seriously violated the rules to protect the interests of the platform and users.
3.Strengthen compliance review: The Douyin platform can increase the review of content created by influencers, establish a more complete compliance review mechanism, and timely detect and deal with non-compliant content.
5. Establish a compliance reward mechanism.
1.Issuance of compliance rewards: The Douyin platform can set up a compliance reward mechanism to reward compliance influencers, both to encourage compliance creators and set an example.
2.Provide compliance guidance: The Douyin platform can provide compliance guidance for influencers, including creative skills, legal knowledge, etc., to help influencers better create compliant content.
6. Strengthen industry self-discipline.
1.Organize industry exchange meetings: The Douyin platform can regularly organize industry exchange meetings, invite industry experts and talent representatives to participate, and jointly how to operate in compliance.
2.Promote industry self-discipline conventions: The Douyin platform can work with relevant institutions to formulate industry self-discipline conventions, requiring influencers to comply with regulations and jointly maintain the healthy development of the online environment.
Hubei Chengyuxiang Network Technology Co., Ltd. believes that only by comprehensively strengthening compliance awareness, regularly conducting self-restraint and reflection, and at the same time increasing platform review and establishing a reward mechanism, can we effectively avoid mistakes and violations and create a healthy Douyin creation environment.