Original title:
"Create" in China丨Post-90s German "fake foreigners" Entrepreneurship in China "Bashi".
Embrace new opportunities and start a business in China. There is such a foreigner, he said that he is a "fake foreigner";He loves Chinese culture and China's great rivers and mountainsTen years ago, he started his own entrepreneurial story in China, witnessing the vigorous development of China's economy in the past ten years. Now, he has become an ambassador. Today, we will tell you the story of a German post-90s young man.
Martin's new *** German entrepreneur in China Martin: Mom, look, I'm in Chongqing, so beautiful, right?
Martin, German entrepreneur in China: My hometown is the westernmost city in Germany, called Aachen.
Martin, German entrepreneur in China: Some people say that I have a Chongqing accent, but I can't hear it, so it's almost Mandarin.
Martin, German entrepreneur in China: When I was about 11 years old, I played a game about the Three Kingdoms period, and there was a small white thing in the game, and then I found out that it was a bun, and I have always been interested in this thing. When I first came to China, I had to find a shop to buy steamed buns.
Martin, a German entrepreneur in China: I worked in an investment bank for almost a year as a strategic analyst, and many people thought it was very lucrative at that time, but I always wanted to start a business. So I think going to China is a better and more suitable opportunity for me.
Martin's new *** German entrepreneur in China Martin: You see, our store used to be here, a very small store, only hot dogs and sausages. There was a bar, so I chatted with the waiter across the street.
Martin, German entrepreneur in China: Our most distinctive dish is elbow. If you go to Germany and you don't eat elbows. You're really in vain. One is the traditional pickling method (in Germany), and we also have a pickling method with Chongqing spices and chili peppers, so we also make spicy elbows. The Chinese customers are very warm to me and love to talk to me. When people talk to me, I feel very happy. We are all round tables, right, in Germany you go to eat and you can't find a round table, this kind of sharing culture is only available in China. In addition to opening a restaurant, I also do live broadcasts and new **. My best impression of China is its network, which is really exaggerated, much more developed than some European countries, including Germany.
Martin, German entrepreneur in China: 80% to 90% of our turnover here comes through mobile apps and online platforms, which is not possible in Germany. When I was live streaming in Germany, I was sitting at a tourist attraction chatting in Chinese and on my phone, and many people didn't understand what I was doing, and I told them that I was doing live streaming, which is a bit like TV shopping but the difference is that (live streaming) can be interactive. They think it's amazing, can the network system be so developed?Can you still place an order directly, or deliver it to your home so quickly?They think it's amazing.
Martin, German entrepreneur in China: Starting a business in Germany is very different from here, there are still many opportunities to start a business here. There are two reasons, one is that the Chinese market is too big, if you do well in Germany, you may not do well in France, but if I do well in Chongqing, I can also go to Sichuan, Guizhou, Shanghai, Beijing, such a big market, right, the development space is still much larger than abroad. There is also a change too fast, if there is a change, so that the enterprise has a chance to develop, and then it has developed into a small chain, now there are 9 stores, 10 soon, in Chongqing and Chengdu. Because the high-speed rail between Chongqing and Chengdu is so convenient, it only takes about an hour to travel from Chengdu to Chongqing now. I have a friend named Francesco, who has also been in China for a long time, he makes desserts and bread, and he also helps us make pizza bases, and he shares my view that change is too fast and you have to adapt to new market changes. One thing that gives me a sense of accomplishment is the Chongqing Tourism Promotion Ambassador.
Martin's new *** German entrepreneur in China Martin: When you come to Fengduda, you must eat a piece of spicy chicken. Smelling the fragrance of bean curd, welcome to Dianjiang.
Martin, German entrepreneur in China: In Chongqing, you can see the modern Chongqing, and you can see many cultural factors and historical elements in the districts and counties, and I think these places are particularly worthy of promotion abroad. Because in Europe or in the United States, it is rare to see so many different elements in such a small place. The past ten years have been fantastic, and many people say that China is fast, China is developing too fast. I hope that the reform and opening up will continue to go down and let more foreigners come to China. As for restaurants, I'm looking forward to going to more out-of-town places next year to explore the market.
Editor-in-Chief丨Xi Yu.
Choreographer丨Li Lan Shi Yue.
Reporter丨Zhang Shuang.
Camera丨Liu Peng, Tan Lang.
*: CCTV news client.