The huge success of Apple's iPhone 15 series in the Chinese market, especially the absolute dominance of the iPhone 15 Pro Max, is remarkable. In October 2023, the phone won the first place in China's smartphone market, accounting for 5% of the market share, demonstrating its strong position in the Chinese market. In comparison, the Huawei Mate 60 series is only in second place with a market share of 4%, but the total sales of the three models of the iPhone 15 series are indeed far ahead.
Not only the iPhone 15 Pro Max, but the entire iPhone series is performing strongly in the Chinese market. In the top five, the iPhone 15 Pro and iPhone 15 ranked third and fifth, respectively, with a market share of 4% and 3%, respectively. This means that Apple's latest iPhone 15 series still has a considerable advantage in the Chinese market.
Apple's iPhone 15 series occupies three of the top five in the Chinese market, while Huawei's Mate 60 series occupies only one, and its Honor X50, a low-end model, barely makes it to the mix. The results of this data clearly show Apple's absolute dominance in the Chinese smartphone market, not only in terms of market share, but also in terms of brand influence.
Despite the high competition in the Chinese market, Apple's iPhone 15 Pro Max has been a huge success. Its excellent performance in the market is beyond the reach of other brands. In the world's largest smartphone market, Apple and Huawei's iPhone 15 series and Mate 60 series have become the focus of discussion. Although the Huawei Mate 60 series is not far ahead in terms of sales, the flagship model that has been launched again still performs well. Of course, without the help of Apple's master, Huawei should be able to overwhelm Samsung and Apple in the world.
However, the iPhone 15 Pro Max has also shown strong sales in other countries. In the U.S., the phone topped the list with 24 percent of sales, making it the best-selling model. In the UK, the iPhone 15 Pro Max and iPhone 15 Pro took first and second place respectively with 11% and 10% of sales. In Germany, the iPhone 15 and iPhone 14 each dominate the list with about 12% of sales. In South Korea, Samsung's Galaxy Z Flip5 topped sales, followed by the iPhone 15 Pro Max and iPhone 15 Pro in second and third place. In Japan, although the iPhone 15 Pro Max did not enter the sales list, the iPhone 14 released last year became the best-selling model with 22% of sales.
This series of data results clearly shows that the iPhone 15 Pro Max has strong competitiveness in many markets around the world, after all, the brand power, technical strength and the protection measures of the master make it far ahead of the fierce market competition. Apple's iPhone 15 series has performed well globally compared to its competitors, cementing its leading position in the smartphone market.
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