On December 10th, the kick-off meeting of "I Endorse Good Sleep and 100,000 High-quality Sleep Experience New Year's Eve Tour" was held in Shanghai, which opened the prelude to the 49-day sleep experience public welfare trip in 13 cities and 30 stores across the country.
Chen Zili, President of Shanghai Yishi Biomedical Technology, first delivered a speech for the conference and announced the official launch of the event. He said that this activity will be based on the sleep charging stations across the country, and recruit volunteers of different ages, different identities and different occupations on a large scale to join the ranks of high-quality sleep experiencers, and let volunteers experience our self-developed sleep wearable Internet celebrity device - B Ten Sleep Machine, providing sleep consultation, sleep detection, sleep program customization, sleep conditioning and health tracking management and other services, and enjoy the health dividends brought by modern technology!It is hoped that they will endorse good sleep, share and promote the concept of scientific sleep and healthy sleep, so that more people can gain a healthy life. At the same time, we will also start a research project on "Quality Sleep and Healthy Life" based on the health data experienced by 100,000 volunteers. Finally, he emphasized that this event is a "sleep improvement project" launched by B Ten Sleep in response to the national strategy of "Healthy China", practicing the corporate mission of "bringing sleep health into thousands of households", and facing the public, aiming to help more people improve sleep distress and achieve a healthy, happy and high-quality life by widely disseminating sleep knowledge, exploring and promoting comprehensive sleep solutions.
Professor Yu Jianfei, vice chairman of the Sleep Science and Technology Branch of the Chinese Geriatrics Society and leader of the research group of "Quality Sleep and Healthy Life", said that sleep occupies 1 3 of life's time, and the remaining 2 3 depend on this 1 3. In order to attract more people to pay attention to sleep health and improve the awareness of sleep breathing health, experts from the research group will be organized to track the volunteers of this high-quality sleep experience throughout the whole process, focusing on the "health impact of high-quality sleep on daily life", through a series of empirical research methods and tools, comparing the health changes of volunteers before and after sleep management, and studying the relationship between high-quality sleep and healthy life. The research results will be released to the public next year in the form of "Sleep Health".
As the first batch of volunteers of this high-quality sleep experience activity, Mr. Chen Deyun, the executive captain of the Chinese Volunteer Association and the president of Baisheng College, brought his good sleep story to everyone, and took the lead in blowing the horn of "I speak for good sleep". Thank you for bringing him a new life experience, and call on everyone to relay the good sleep endorsement volunteer action!
Jiang Nanchun, chairman of Focus Media, sent a message of congratulations, he believes that at present, the sleep track has risen in full potential, and the early layout of the first track will reap the development dividend of the industry as soon as possible. From 2016 to 2020, the overall market size of China's sleep economy has increased from 261.6 billion yuan to 377.8 billion yuan, an increase of 4442%。It is estimated that the domestic sleep economy market is expected to break through the trillion mark in 2030. Jiang Nanchun said that as the leader of the sleep track, Yishi Sleep has integrated online and offline resources, solved market pain points, and met the experience needs of users. "In particular, the Yishi Sleep Charging Station has brought the 'Good Sleep' solution into urban communities and CBD, solving the problem of the last mile of consumer service. ”
Finally, Zhao Lichun, general manager of Shanghai Yishi Biomedical Technology, made an overall deployment for the 100,000 high-quality sleep experience activity, and announced the specific details of the activity and how to participate. Quality sleep, healthy living. I look forward to more people joining the high-quality sleep experience action and finding their own good sleep!