Malicious actions by competitors are a common problem on the Amazon platform. These malicious operations include false evaluations, low-price plagiarism, malicious reports, etc., which have brought great trouble and losses to the normal operation of sellers. This article introduces 9 common malicious actions of Amazon's competitors and provides corresponding countermeasures to help sellers better cope with these challenges.
1.Fake reviews.
Fake reviews are one of the most common malicious actions on Amazon. Competitors devalue the seller's credibility and product quality by buying the seller's product and posting false reviews. Sellers can reduce the impact of false reviews by monitoring their own reviews and complaints, discovering and reporting false reviews in a timely manner, while strengthening product quality control and improving customer satisfaction.
2.Cheap plagiarism.
Low-price plagiarism refers to competitors stealing the seller's sales and market share by copying the seller's product and selling it at a lower price than the seller. Sellers can address the challenge of low-cost plagiarism by strengthening product differentiation and brand building, improving product quality and service levels, and building a loyal customer base.
3.Malicious reporting.
Malicious reporting refers to competitors falsely reporting the seller's violations to get the seller's product removed from the shelves or the account banned. Sellers can respond to the challenge of malicious reporting by understanding Amazon's rules and policies, complying with platform regulations, and appealing and defending rights in a timely manner.
4.False advertising.
Competitors publish false advertisements to mislead customers and steal market share from sellers. Sellers can reduce the impact of false advertising by strengthening the quality and effectiveness of product promotion and advertising, and increasing the rate and popularity of products.