The top management is determined to cancel e-commerce, and the expected effect?
E-commerce was canceled, and the pedestrian street was given a new lease of life.
A high-level document set the tone for it, saying that it would encourage Guangdong to develop live streaming of goods and support Guangzhou and Shenzhen to build live broadcast e-commerce capitals. The news sparked widespread discussion, with some questioning the negative impact of e-commerce on the economic environment and advocating its abolition. So, what happens if e-commerce is eliminated?
If e-commerce is abolished, the main road and department stores will definitely be revived, because people can no longer shop online, but can only go to the main road to buy clothes and go to department stores to buy necessities. After the cancellation of e-commerce, the business of offline physical stores will definitely improve, and the demand for employees in stores will also increase, which will indirectly drive employment.
但是,取消電子商務會帶來一連串問題。 The activity of the physical store has increased, the landlord will definitely increase the rent, and the physical store can only increase the merchandise** to make a profit, and at the same time, it will have to recruit more employees, and the merchandise ** will definitely increase. This means that consumers will have to spend more money on goods.
What's more, once e-commerce is abolished, entrepreneurs will go abroad to purchase goods, and consumers will also go to a certain region to buy a certain product, thus indirectly promoting the development of the tourism economy. It seems that this is also of positive significance for promoting economic development. However, the cost of shopping for consumers will increase, and for the average consumer with limited income levels, they may stop spending.
Eliminate e-commerce to protect consumers?
It has been argued that the elimination of e-commerce would reduce the problem of counterfeit goods and better protect consumer interests. However, this claim does not hold water. Physical stores also have problems such as false advertising and the appearance of counterfeit goods. What's more, the e-commerce platform provides a seven-day no-reason return service, and consumers can solve the problem by returning the goods. If you buy a counterfeit product in a physical store, it will be difficult to return it.
Therefore, it is not feasible to eliminate e-commerce to promote economic development. E-commerce promotes the diversification of consumption, bringing more choices and benefits to consumers. Most of those calling for the abolition of e-commerce are those whose interests have been affected by e-commerce, including landlords and traditional merchants. They can't change the situation and can only blame e-commerce.
Eliminating e-commerce may make brick-and-mortar stores perform better, but consumers will have fewer choices and more costs. In fact, due to the lack of after-sales service, non-transparent goods and other reasons, the existence of e-commerce has led to the elimination of physical stores. At the same time, there are also some traditional stores that can still stick to their operations, such as Fat Donglai in Henan, which shows that the strong never complain about the environment and constantly improve their competitiveness.
E-commerce is a boon for consumers.
E-commerce not only provides more options, but also increases efficiency for consumers. Through e-commerce platforms, consumers can easily compare ** and quality to find the right product for them. In addition, e-commerce platforms often offer a variety of ** and discount activities, so that consumers can buy their favorite products at a lower price**.
In addition, the growth of e-commerce has given rise to many new industries and job opportunities. Employees are needed not only for the e-commerce platform itself, but also for related industries such as logistics and warehousing that provide support services for e-commerce. The development of e-commerce has also provided more opportunities for entrepreneurs to build their own brands and sales channels through e-commerce platforms.
E-commerce is even more beneficial for consumers who live in remote areas with limited access. They can buy goods from all over the world without leaving home, solving the problem of not being able to buy or not being able to buy the highest price. The development of e-commerce has made it more convenient for consumers to meet various needs and improved their quality of life.
E-commerce and brick-and-mortar stores coexist and complement each other.
We can't simply think that e-commerce and brick-and-mortar stores can only be opposites. In fact, e-commerce and brick-and-mortar stores can promote each other and achieve mutual benefit and win-win results.
On the one hand, the development of e-commerce has increased the competitive pressure on physical stores, forcing them to improve service quality, reduce the quality of service, and enhance competitiveness. Consumers can use e-commerce to get information and compare** before choosing to buy in a physical store. This has also prompted brick-and-mortar stores to improve their business models, focus on customer experience, and provide better services.
Traditional stores, on the other hand, can expand their business through online sales channels, using e-commerce platforms to advertise and sell products. In this way, brick-and-mortar stores can reach more consumers and expand their market share. At the same time, brick-and-mortar stores can also provide a seamless shopping experience from offline to online through e-commerce platforms, providing consumers with more convenient services.
In short, e-commerce and brick-and-mortar stores can complement each other's strengths and achieve complementary development. Consumers can choose between e-commerce and brick-and-mortar stores according to their needs, enjoying different shopping experiences and conveniences.
Conclusion. Eliminating e-commerce will not fundamentally solve the economic problem. The existence of e-commerce has brought more choices to consumers, providing consumers with more convenient shopping methods and a better consumption experience. At the same time, the development of e-commerce has given birth to new industries and employment opportunities, injecting vitality into economic development.
Brick-and-mortar stores should not be overlooked, as they offer a more authentic shopping experience and personalized service. E-commerce and brick-and-mortar stores can reinforce each other and complement each other to promote economic prosperity together.
Therefore, instead of pitting e-commerce against brick-and-mortar stores, it is better to encourage e-commerce and brick-and-mortar stores to develop together, provide consumers with more choices, and promote economic diversification and sustainable development. Only in this way can we truly maximize the interests of consumers and form a virtuous circle of economic development.