Travel agencies set up "gambling groups" to attract attention, and analyze who the ultimate beneficiary is
Although China's tourism industry has entered the formal stage, but many travel agencies are still doing something that is not visible, we found a problem: due to the increasing awareness of the domestic law, many tourists are unwilling to endure the forced life, however, the travel agency is still secretly carrying out low-cost activities, in this context, travel agencies in the premise of knowing these, but also launched a low-cost group, what is going on?
In the general business operation, the "gambling" as the psychology to operate the promotion of goods, even if it is 0 group tours, there must be a certain share option!
First of all, let's talk about the reasons for "gambling": because of customers, because of profits.
To introduce customers to the "gambling game" is to "open a bet", what to gamble on?Gambling is the consumer's ability to buy, resist and protect, and the operator is the "gambling" of the bookmaker, responsible for "gambling", that is, the so-called "shopping", once the guest successfully integrates into their own game, then, travel agencies, tour guides, shopping points are all beneficiaries, this is a major subject, and tourists are at a disadvantage, it is easy to be conquered!
However, if a tourist insists on not buying or is intimidated, what should the travel company do?
Gambling group" is what it means, the average travel agency will choose to bear the consequences when it encounters this situation, and then put all the responsibility on the tour guide, so when they put so much effort into it, but they have to be fined, what should they do?
Mentality is the most important, under normal circumstances, they will turn their faces at you, scold, or verbally attack, followed by abandoning the guest, abandoning the guest, because they will not buy things, so the travel agency also knows how to reduce losses, in this case, they are also forced to helpless!
Thailand cheap tour group sleeping hotel lobby).
The other approach of the travel agency is even worse, as far as I know, it is basically the tour guide who participates in the "negative group tour", that is, the tour operator pays a certain fee to the travel agency first, and then the tour leader collects the profit, and since then, the tourist has become the direct benefit of the guide** If the tourist does not buy something, it will cause the loss of the tour guide, and it is a big loss, such as a 5-day tour in Yunnan, and the basic capitation fee for a person ranges from 1300 to 1800!
This kind of low-** tour group, so that the contradiction between the tour guide and the tourist has become more prominent, the debate is becoming more and more intense, in order to protect the interests of tourists, many times the tour guide is investigating, but they are really not responsible?
Take a typical case: during the May Day holiday, a tour guide of a travel company went to Yunnan with a dollar, because Guo Li and four other guests refused to enter the hotel according to the agreement (no prescribed consumption), and then scolded the tour guide for "black heart" and "kickback", which angered the tour guide, and was recorded, Guo Li and four other guests threatened with video and demanded that they pay 500 yuan ** , as compensation, but two weeks later, this video was maliciously cut and uploaded to the Internet, resulting in the shutdown of the local **, and the tour guide was also revoked from the tour guide!
CCTV's "Hundred Schools" conducted a detailed analysis of this incident: Who shamelessly insulted tourists?
Those who are interested can search for themselves, which "bet" is the winner?Are you going to travel, or are you going to travel?
Let you discuss this matter yourself, my level is not enough to participate in it!