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** Financial gossip
Author of Financial Gossip
The advertising slogan "I am a scumbag, if I am a brother, come to gnaw me" is popular all over the country.
Source: Greedy Blue Moon.
Even Zhang Jiahui himself couldn't resist the pressure of the whole of China laughing at Hong Kong and Putong, and terminated the most regrettable endorsement cooperation in history.
Source: Director of the Hengdian Street Office.
Not only that, "Playing Blue Moon" also pulled Jackie Chan, Louis Koo, Aaron Kwok, Chen Xiaochun and other actors into the water, focusing on a "common end", which has become a "black history" that stars can't look back on.
Unexpectedly, this kind of splashing joke was the turn of Wu Yanzu, the "No. 1 God of Internal Entertainment".
Wu Yanzu, who has been handsome all his life, is unexpectedly unexpectedly unable to guarantee his late season in the new endorsement.
Recently, PUBG launched the new map "Rongdu" in Chapter 10 of PUBG, and invited two heavyweight stars Wu Yanzu and Lee Jung-jae to endorse it, filling the row.
As soon as the news came out, the top endorsement lineup immediately rushed to the hot search, whetting the appetite of players.
PUBG released a new map promotional video, in which Oh Yeon-jo and Lee Jung-jae broke the dimensional wall and competed in the same frame, making the commercial film look like a Hollywood movie.
Source: krafton game
The 8-minute ad is unsatisfying and simply not enough to watch.
In the commercial, Wu Yanzu's performance can still be played, and he can show his god-level appearance from any angle, and the face control party is ecstatic.
Source: krafton game
However, in the eyes of ghost players, Wu Yanzu's advertising style is upside down.
Wu Yanzu thought that the game linkage:Cool and hot shootouts
Actual game linkage:**Cos feast
* Bunny girl, it's hard to imagine that Wu Yanzu will have such a charming side.
Source: Oyster fried.
JK soprano dress, I'm sorry, even Wu Yanzu I can't help but want to ask:
Pink delicate, how old are you now?
Source: Oyster fried.
Y2K, dopamine, funeral love family, no matter which trend, Zu Ge can easily hold it.
Source: Oyster fried.
Replaced with the same model as the Fat Panda, the picture is so beautiful, I can't even look at it.
Source: Oyster fried.
Roast chicken Azu has an inexplicable sense of cuteness and suggests that KFC make money.
Source: Oyster fried.
The most frustrating thing has to be Jackie Chan in the face, I dare not say that it has nothing to do with it, I can only say that it is exactly the same.
Source: Oyster fried.
Not only that, but the players also made Wu Yanzu incarnate as a dancer, which is comparable to a large-scale dance battle scene.
Here's a cute female college student, Zu, and selling cuteness is nirvana.
Source: Oyster fried.
There is no admit defeat over there, and the domineering royal sister Zu fights, and the sister is the queen.
Source: Oyster fried.
In front of **Hot Zu, cuteness and domineering are not worth mentioning.
Source: Oyster fried.
The players' strange brains have opened up the margins, and they have completely played bad with the spokesperson.
I thought that everyone wanted to be Wu Yanzu, but I didn't expect that it was a dream to be "Wu Yanzu".
It's obviously a chicken game, but it was played by the player into a dress-up game "Miracle Nuan Nuan", and sure enough, it was not a peer who defeated him, but a layman.
Since then, the "Wu Yanzu" across the country have disappeared, and Peng Yuyan will become the biggest winner hahaha.
Seeing that their male god idol was broken, fans couldn't sit still and began to doubt life.
even shouted to the brand, hoping to prohibit Wu Yanzu from wearing ** clothes to maintain the image of idols.
Although the scene was chaotic for a while, netizens still had a good time.
Azu stop it, it's all ** outside!
Endorsement of PUBG should be the thing that Wu Yanzu regrets the most.
Players spoofed Wu Yanzu, bringing a new wave of discussion to the game, publicizing the new map, attracting many old players to return, and boosting the game out of the circle.
Although it is a bit lacking in morality, the celebrity endorsement game provides the brand with the right to use the portrait. Within the rules of the game, it is also reasonable for players to use their imagination to live.
Seeing this, it can't help but be reminiscent of the flood of AI face-swapping endorsements, frantically testing on the edge of the law, which makes celebrities suffer deeply.
is also a face-swapping cos, and the unscrupulous merchants are not targeting the happy whole life, but the traffic password hidden under the celebrity effect.
In the first half of this year, when the celebrity live broadcast craze had not yet ebbed, a large number of "celebrity live broadcast rooms" emerged on the platform.
Many netizens clicked into the live broadcast room late at night and found that the top female star "Yang Mi" was actually selling goods in the live broadcast.
However, after a closer look, the anchor with the goods quickly showed his feet, and the "stars" who were working hard to link were actually just ordinary anchors who used AI real-time face swap technology.
Like this, there are also Liu Yifei, Di Lieba, Gao Yuanyuan, Tong Liya and other actresses, who quietly "parachuted" in the live broadcast room.
Merchants use "celebrity face" anchors to bring goods because they want to cling to the influence and appeal of the celebrity himself, thereby influencing consumers' decision-making.
Or it is a big fight, AI face change is not 100% restored, but most of them are "god-like", and the copycat version of the anchor is used to increase the popularity and ** rate.
Drawing on the success of "pirated Luhan" Luha and "Foshan Dianhan", we imitate celebrities through AI technology to create a hot topic for bringing goods.
AI face-swapping star anchors bring goods, with low costs and high returns, and even derive a gray industrial chain behind them.
In recent years, AI real-time face swapping has evolved from the initial entertainment "revitalization" to multiple application scenarios such as live broadcasting. Through the AI face swapping technology of the intelligent background, the anchor can realize the real-time replacement of the image.
Source: Purple Cow News.
According to CCTV Finance and Economics, it only takes 350,000 yuan can make big celebrities all over the live broadcast room and become the "replacement" of digital anchors.
AI face-swapping and bringing goods "to the real with the fake" seriously disrupted the market operation and competition, and the relevant departments couldn't stand it anymore and launched a series of regulatory systems.
According to the "Provisions on the Administration of Deep Synthesis of Internet Information Services", when using AI face-swapping technology or voice mixing services, there should be a conspicuous mark to avoid confusion among the public.
Using the celebrity's portrait to live stream without their consent may be suspected of multiple infringements, and the act constitutes consumer fraud.
However, because there is no 100% face change, it is often difficult to obtain evidence, which makes it more difficult for celebrities to protect their rights.
Once it is used for cos anchors, promoting products that do not conform to the personality of the star will greatly damage the commercial image of the star.
Just like Zhang Jiahui's "Greedy Blue Moon" ** advertisement, due to the overwhelming advertising brought about the viral perception, it was complained by netizens.
After terminating the cooperation in time, the star image and reputation can be effectively saved.
Nowadays, Wu Yanzu, the "synonym of handsome guys", endorses PUBG, and under the player's strange costume brain, it has broken through the image perception of Wu Yanzu in the public's mind, which has a certain degree of "destructiveness", and the worries of fans are not unreasonable.
List of high-quality authors I have to say that I have begun to worry that Azu will be removed from the internal entertainment god from now on. Finally, I attach a god to restore cos, this is Wu Yanzu in everyone's hearts.
Ladies and gentlemen, what do you think?Everyone is welcome to discuss and exchange in the message area