Dong Yuhui's small essay incident almost caused discussion on the whole network, and the temporary result was that Dongfang selected more than 3 million fans, Dong Yuhui's personal number increased by more than 5 million, CEO Dongfang Xiaosun and Chairman Lao Yu came out to apologize, and Xiaosun was dismissed.
This seems to be Dong Yuhui's victory, but I have to be the most injured in this matter, he just went home to repair after he was backstabbed and stopped broadcasting, and sent a letter of apology, without too much explanation and shirk, without scolding anyone, but by polarized discussions.
People who like and sympathize with him fight for him, and there are people who don't like him who maliciously attack him.
Last night, Dongfang Selection anchor Tianquan said that netizens couldn't afford to buy egg yolk crisp, smashed mobile phones and other behaviors, and apologized today and was suspended from broadcasting.
It can be seen how chaotic the internal management of Dongfang Selection is, some netizens said that Dongfang Selection said that they were helping farmers, maybe only Dong Yuhui believed it.
High-quality author list This incident exposes that the traditional corporate structure and the current Internet celebrity economy are not compatible, and Dong Yuhui is also an employee for traditional enterprises, which has been reflected since the 30th anniversary Dong Yuhui was blocked by the security guard because he had no ticket.
Now those behind the scenes dare to scold Dong Yuhui on the platform, and it can be seen that he is very popular outside, and no one in the company has picked him up at all.
Of course, we don't care if the leader instructed to suppress Dong Yuhui in this matter, the matter has been made big, and a large number of mother-in-law fans with spending power have left other platforms It is a warning to Dongfang Selection, otherwise their high-level leaders would not have come out to apologize.
In fact, the Internet celebrity economy is two models, either the enterprise is a brokerage company, making the Internet celebrity service bigger and stronger IP, and then bringing goods to achieve a win-win situation.
Either the big IP itself is the major shareholder of the company, and the others serve it behind the scenes, and each position takes its own money.
There is no such situation of jealousy and sales, how many companies want to cultivate their own big IP, but they didn't expect a big IP to appear in Dongfang Selection, and they don't want to use it well, but they want to kill it with their own hands.
Judging from the previous live broadcasts, especially the invited guest interviews, several celebrities have talked about the company to treat Dong Yuhui well and not bully him, it seems that the company's management did not listen, or maybe they were aware of the uncertainties and were afraid.
The management represented by Dongfang Xiaosun wants to dilute his influence on the company, but you must know that super IP cannot be replicated, not that it can be cultivated by training.
In terms of the operation of Internet celebrity enterprises, they are really not as good as Brother Xiao Yang and Simba's team, they are based on super IP, driving other waist anchors, and all the behind-the-scenes employees serve them, and finally win-win.
Now it is said that many large investment institutions have contacted Dong Yuhui and want to invest in him, and they can only blame the top management of Dongfang for coming to this point.
In fact, Dongfang Selection's layout this year is very good, open to watch the world's live broadcast, do cultural tourism projects, local cultural and tourism bureaus are very welcome, endorse it, if Dong Yuhui can directly enter the board of directors or shares, Lao Yu and Xiao Dong are big IPs to jointly expand and strengthen the cultural tourism industry, and the future is limitless.
So far, let's bless Xiao Dong, rest for a few days and make a choice, we will still follow you.
If you want to talk about Oriental Selection, if you don't do it, you won't die.