On July 19, the results of the "2022 Forbes China Top 100 Emerging Brands Selection" were released, and Wanyilan Wonderlab, an innovative brand specializing in evidence-based probiotics and nutritional supplements, was successfully selected into the Forbes China Top 100 Emerging Brands by virtue of its continuous exploration of probiotic nutrition products over the years, and its continuous investment and precipitation in the research and development of probiotics, nutritional shakes and other products, becoming a leader among many excellent brands.
The Forbes China Top 100 Emerging Brands selection is one of the most authoritative brands in China's business community, which takes brand scale, operational growth, cutting-edge explosiveness, and brand influence as the core dimensions, and has insight into the resilience and potential of domestic high-quality cutting-edge brands in the complex consumption environment and the trend of younger consumer groups. Forbes China continues to promote the development and upgrading of more cutting-edge brands with professionalism, dedication and high standards as the standard of authoritative selection, and sets an industry benchmark for more brands. Wanyilan Wonderlab has made dual efforts at the brand and product levels, continuously innovated products, broken sales records, and gained unanimous recognition from the industry and consumers, and deserved to be on the list.
Founded in 2019, Wanyilan Wonderlab is an innovative enterprise focusing on the field of health nutrition, focusing on the new scenarios and new needs of the younger generation for sports nutrition, intestinal health, sleep health, etc., and bringing a new nutritional lifestyle to the younger generation. Wanyilan Wonderlab includes a number of product series such as probiotics, nutritional meal replacement shakes, and dietary fiber.
It is understood that Wanyilan Wonderlab has established a "Health Science Innovation Center" to complete the whole process from product concept to implementation through three R&D platforms: product development, functional raw material research and microecological research. In addition, Wanyilan Wonderlab will also adhere to the scientific and evidence-based research and development concept, deeply cultivate the field of probiotics and nutritional supplements, and continue to explore and innovate to provide users with "effective" and "effective" health products. Wanyilan Wonderlab will continue to provide more and better health solutions for the younger generation.
In fact, human understanding of probiotics dates back to prehistoric times. At that time, people were found to improve their gut health with certain foods, which was actually a manifestation of probiotics starting to work in the human body. However, the real study of probiotics was in the late 19th century. In 1899, French microbiologist Louis Barratt isolated lactic acid bacteria from yogurt, revealing the secret of probiotics in yogurt. Subsequently, scientists began to understand that these microbes can help the body digest food, absorb nutrients, and improve immunity. After the 20th century, with the advancement of microbiology, scientists have further deepened the study of probiotics. They discovered different kinds of probiotics, such as bifidobacteria, lactobacilli, etc., and began to study their use in various diseases**.
As people's attention to health continues to increase, the probiotics industry is also growing rapidly. The domestic probiotics industry has also shown a good development trend. In 2017, the scale of China's probiotics market was 55.3 billion yuan, and as of 2020, the scale of China's probiotics market reached 88 billion yuan, compared with 16 billion yuan in 201997%。The R&D capabilities and production technology level of domestic probiotic manufacturers have been continuously improved, and they are gradually moving towards the international market. At the same time, the supervision of the probiotics industry by the relevant state departments is also gradually strengthened to ensure the safety and effectiveness of the products.
With the in-depth research on probiotics, the probiotics industry will have more room for development. In the future, probiotic products will be more diversified and personalized, and products for different groups of people and different diseases will be more abundant.