The Oriental Selection "Small Composition" incident is still fermenting. Although Yu Minhong, the founder of New Oriental, Sun Dongxu, and Dong Yuhui, the CEO of Oriental Selection, all responded to the incident, the heat of the incident did not decline, and on the morning of the 14th, a number of related entries of Dong Yuhui or Oriental Selection rushed to the hot search on Weibo. At noon on the 14th, Yu Minhong issued a statement on social platforms, responding to the incident again, saying that there were big loopholes in the company's management, "I have leadership responsibility as the chairman, and I also apologize to Yuhui." ”
Small essay "Timeline of the Storm."
December 11 at 23:01
said that the copywriting was created by the team, and Dong Yuhui's "mother-in-law" quit.
December 12, 10:25
Dong Yuhui's fans "called" Dongfang Selection and flocked to the live broadcast room of the opponent Gaotu.
December 12 at 18:07
The Dongfang selection "small composition" turmoil fermented, and the CEO responded: The extreme view is to kill Dong Yuhui.
December 13, 8:13 a.m
Dong Yuhui responded to the "small composition" incident: The copywriter has written it himself, and he has written it.
December 13, 8:43
Yu Minhong talks about the "small composition" incident: I hope everyone will express their views in a rational way.
December 13, 11:51
Dongfang selected the CEO to respond to the "small composition" incident: Dong Yuhui's annual salary is more than tens of millions as reported on the Internet.
December 13, 18:02
Dong Yuhui once said that Yu Minhong gave a lot of money, which was enough to spend.
13 December, 20:12
Dongfang Selection lost more than 120,000 fans in 4 days.
December 13 20:21
Dong Yuhui's "small composition" turmoil escalated, and the market value of Oriental Selection evaporated by 4 billion Hong Kong dollars in one day.
December 14, 11:17
Dong Yuhui changed the signature of the "salesman", and the IP showed Shaanxi.
December 14 at 12:04
Dongfang Selection said that it was investigating the "small composition" incident, and Dong Yuhui should not be on the air in the near future.
December 14, 12:49
Yu Minhong responded to the "small composition" storm again: lack of professionalism There are big loopholes in the company's management.
According to Nanfang *** on December 14, Dongfang Selection said that Dong Yuhui is still working for Dongfang Selection, but it should not be broadcast in the near future. In response to the "small composition" incident, Dongfang Selection said that the company's staff is currently investigating, and the follow-up information will be officially announced.
For Oriental Selection, the good news is that its stock price has finally stopped falling and rebounded, and in early trading today, Oriental Selection's share price once rose more than 8%. The bad news is that no matter from the hot search entries or the actual fan data, a large number of fans are not satisfied with Dongfang Selection's reply to the incident, and as of press time, the number of Dongfang Selection Douyin fans has dropped to 309020,000, a decrease of 16 from yesterday morning70 thousand.
Yu Minhong responded.
Just today's afternoon, Yu Minhong, the founder of New Oriental, issued a statement on social platforms in response to the recent small essay controversy.
Yu Minhong mentioned in ** that this was originally a small matter within the company, but it became a surging public opinion because of improper handling. Yu Minhong believes that the practice seriously lacks professionalism, which also shows that there are big loopholes in the company's management.
Regarding Dongfang Selection CEO Sun Dongxu's previous response to mention Dong Yuhui's salary, Yu Minhong believes that this is also inappropriate. Yu Minhong said: "As the chairman, I have leadership responsibilities and I also apologize to Yuhui. Xiao Sun (Sun Dongxu) does things, young and energetic, but not mellow enough. ”
Previously, Yu Minhong also talked about this matter in a live broadcast on the 12th, and Yu Minhong said that the editor-in-chief used his own tone to make some voices that were not particularly suitable. The matter itself is not a big deal, if you want to love Dongfang Selection or Dong Yuhui, it is best to speak rationally and express your views. Everyone is a comrade-in-arms in the same trench.
In addition, Sun Dongxu and Dong Yuhui also responded to the small essay incident.
Dong Yuhui changed the signature of the "salesman", and the IP showed Shaanxi.
After the "small composition turmoil", it was found that Dong Yuhui had modified his personal Douyin account signature, from "I used to be a teacher, now I am a salesperson" to "Don't will, don't be, don't solid, don't me", and the IP address shows that he is in his hometown of Shaanxi.
* |Times.