A few days ago, the results of the "10th Anniversary of China.com Inclusive Finance Excellent Cases and the Collection of the Most Beautiful Inclusive Figures" hosted by China.com were officially released, and the "payment-based promotion of the establishment of a co-growth business ecosystem from smart cities to rural revitalization ('Mai Suibao' product system)" launched by Allinpay for the integrated development of digital urban and rural areas won the "Excellent Case of the 10th Anniversary of China.com Inclusive Finance" award, reflecting the authority**, Professional institutions have recognized and affirmed Allinpay's innovative practices and positive contributions in the field of inclusive finance.
Things that benefit the people will be prosperous. In November 2013, the "Decision of the Communist Party of China on Several Major Issues Concerning Comprehensively Deepening Reform" officially proposed the "development of inclusive finance", which has gone through ten years. In the past ten years, China has made historic achievements in the development of inclusive finance, playing an active role in helping to build a moderately prosperous society in an all-round way, and a large number of representative outstanding inclusive financial achievements and the most beautiful inclusive figures who have promoted the vigorous development of inclusive finance have emerged. In August 2023, on the occasion of the 10th anniversary of inclusive finance, in order to fully demonstrate the good ideas, good methods and good experiences of China's financial institutions in actively carrying out inclusive finance, promote the high-quality development of inclusive finance in China, and better serve the new journey of Chinese-style modernization, China.com, as the **key news**, launched the "Collection of Excellent Cases and the Most Beautiful Inclusive Figures for the 10th Anniversary of China.com's Inclusive Finance".
After 4 months, according to the materials provided by financial institutions, industry expert opinions, online public voting data and objective data, more than 20 financial institutions submitted cases stood out and were selected as "Excellent Cases of the 10th Anniversary of China's Internet Inclusive Finance".
Payment services are the cornerstone of an inclusive financial system. All along, all parties in the industry have always adhered to the original intention of "payment for the people", based on market demand, and vigorously promoted the process of inclusive payment services, so that the development results of the payment industry can benefit all people. Allinpay is a senior third-party payment institution in China, and an excellent enterprise that actively practices the concept of "payment for the people" with practical actions. In recent years, Allinpay has penetrated into the field of rural economy and real economy services, upgraded products and services, integrated business capabilities, expanded application scenarios, and widely connected all parties in the industry, such as banking, insurance, technology service providers and other industries, to provide strong and warm inclusive financial services.
Focusing on the construction of the rural payment environment, Allinpay relies on the service network covering the whole country, strives to improve the regional acceptance environment, helps bridge the digital divide, accurately allocates financial resources to key areas and key links, benefits the mobile payment convenience project to all industries across the country, and breaks through the uneven development of the rural economy with payment. Geographically, it has expanded from cities to counties and villages, and has continuously narrowed the barriers between urban and rural areas for mobile paymentIn terms of scenarios, it covers daily high-frequency consumption scenarios such as retail, catering, cultural tourism, and transportation, and vigorously expands the construction of county-level rural comprehensive payment scenariosIn terms of business, we actively promoted the issuance of consumption vouchers and the application of digital yuan, and at the same time popularized financial technology knowledge and innovative applications to rural areas, and fully implemented financial technology to help inclusive financial services.
With the rapid development of digital technology, inclusive finance has entered a stage of comprehensive and rapid development, and has also opened a new chapter in serving rural revitalization. In the face of the ever-changing development demands of county and rural markets, Allinpay actively expands scenarios such as agricultural material acquisition, agricultural consumption, agricultural product production and marketing, and rural e-commerce, integrates the advantages of payment, technology, resources, scenarios and other capabilities, innovates and upgrades a series of digital products and services, and provides customized industry solutions, so as to plug in the digital wings for rural production and life, and promote the high-quality development of the rural economy.
The "Mai Suibao" product system came into being along with the process of Allinpay's in-depth practice of inclusive finance and helping rural revitalization. Facing the integrated development of digital urban-rural areas, Allinpay keenly explores the wide range of groups and long-tail market needs of digital platform operators (DPOs) and small and medium-sized merchants, and provides a comprehensive service solution integrating integrated payment, account management, digital management, and wealth management based on the innovative "Mai Suibao" product system of integrated payment services, enabling regionalization, field-based, and The digital transformation process of long-tail enterprises will more accurately direct financial vitality to the real economy and inclusive groups, and promote the establishment of a co-growth business ecosystem from smart cities to rural revitalization. At present, the "Mai Suibao" product system has been applied in many industries such as agricultural trade, transportation, medical care, energy, housekeeping, fresh food, ** chain, finance, etc., continuously creating economic value and social benefits, and showing the industry demonstration effect of financial technology innovation driving the integrated development of digital urban and rural areas.
Based on the new starting point, Allinpay will continue to adhere to the customer-centric, payment-based, technology-led, scenario-driven, and resource-based, continuously upgrade diversified products, services and comprehensive solutions including the "Mai Suibao" product system, enhance the ability to serve the rural economy and the real economy, and work together with all parties in the industry to do a good job in the "five major articles" of finance, and continue to polish the background of "payment for the people".