Autumn and winter,CitrusclassFruitslisted, but recently visited the market to find thatCitrusclassFruits**Affordable, but overall sales have declined compared to previous years. According to a certain oneFruitsMr. Lin, a wholesaler in the wholesale market, said that his store is the main sellerNavel orangeIt's a bit cheaper than in previous years, selling one to two tons a day. Mr. Zhuang, a merchant at another stall, also said that due to this yearCitrusclassFruitsThe output is high, but the demand of consumers has not increased significantly, and the wholesale price is more than 30%. Despite being relatively affordable, there has been no commensurate increase in sales.
Learn moreCitrusclassFruitsAt another farmer's market** is relatively high, but retail prices have also decreased compared to previous years. Affected by online live streaming, storesCitrusclassFruitssales have also decreased. Many fruit farmers have started to sell their products through e-commerce live streamingFruits, which makes them lower and more competitive, thus attracting a part of consumers to choose inE-commerce platformsPurchase. This is for youBrick-and-mortar storeshas had a big impact.
CitrusclassFruitsThe ** is relatively abundant, but consumer demand has not increased significantly. At the same time, fruit farmers began to embark on the road of e-commerce live broadcast, through the way of direct sales from the origin, reducing the intermediate links, thereby reducing the **. Brick-and-mortar storesFaced withE-commerce platformsUnder the pressure of competition, it is becoming more and more difficult to do business.
In the interview, oneFruitsThe owner of the store said that there is no good solution yet. They can only choose better quality at the time of purchase, meet the customer's requirements for quality and taste, and hope to provide betterFruitsquality, attract customers to become repeat customers. However, the challenges of the larger environment cannot be ignoredBrick-and-mortar storesYou can only try your best to cope.
According to merchants in the wholesale market, it is expected by the end of the yearCitrusThe market may usher in a wave of sales peaks, but because of this yearCitrusThe production is higher, and there will be no significant increase. Although the current market is facing some difficulties, butCitrusclassFruitsStill loved by consumers, andCitrusWith abundanceVitaminsand the characteristics of delicious taste, the market potential is still huge. Hopefully, in the subsequent developments,CitrusThe market can gradually regain its vitality and bring consumers a better shopping experience.
CitrusThe market's woes are more than thatCitrusclassFruitsThe problem itself reflects the mismatch between consumer demand and **. With the rise of e-commerce, the way consumers shop has changed dramatically. Fruit farmers have embarked on the road of e-commerce, and through live streaming and direct sales from the origin, they provide cheaper **, which is a pairBrick-and-mortar storesThis has caused a lot of competitive pressure.
In this competitive market environment,Brick-and-mortar storesWe should think about how to improve our core competitiveness. In addition to providing high-quality products, it is also possible to strengthen cooperation with fruit growers and establish stabilityChain, loweredProcurement coststo improve market competitiveness. In addition, it is possible to passInnovative marketingmethods, such as the introduction of online live broadcasts, etc., to increase the brand** and product sales.
In short,CitrusThe dilemma of the market is currentFruitsA common problem facing the industry. Brick-and-mortar storesWe should actively explore innovative development models, adapt to changes in market demand, improve the quality of goods and services, and strive to stand out in the fierce competition. Through multi-party cooperation and market research, we can find a path suitable for our own development, so as to be invincible in the market.