In today's Chinese auto market, independent brands are ushering in a wave of strong rise, breaking the long-term dominance of joint venture brands. In the past, the first choice in the hearts of car buyers was often the joint venture brand, but now, with the change of consumer consumption concepts, independent brands have emerged, capturing more and more consumers with more cost-effective ** and higher cost performance. Among them, Geely's Xingrui has become one of the representatives of the rise of independent brands with its excellent product strength and market performance.
Xingrui, with its status as an A+ class sedan, directly competes with the flagship models of joint venture brands, such as Volkswagen's Sutar. However, it not only attracts consumers through more affordable **, but also successfully seizes the share of the joint venture brand in the A+ market with excellent performance and rich configurations. Judging from the sales data, after only more than a year on the market, Xingrui has won 200,000 word-of-mouth certifications, once surpassing the Volkswagen Sutar and becoming the leader in the A+ class sedan.
This Xingrui was originally launched with a 2The 0t engine has attracted wide attention in the market. However, in order to further enhance the market competitiveness, Xingrui launched 15t version. Priced at $10870,000 yuan to 11Between 470,000 yuan, this price is not only the same as the 2The 0T version is the same, and it is more attentive to the technology configuration and personalized design. The launch of this new version has greatly boosted the sales of Xingrui, and the sales volume in July exceeded 10,000 units in one fell swoop.
1.The 5T version of Xingrui not only performs well in terms of economy. Despite the smaller displacement, the power performance is not inferior to the previous 2The 0T version has a maximum power of 133kW, a maximum torque of 290N·m, and a fuel consumption of only 6 per 100 kilometers2L, while only requiring 92 petrol, provides consumers with superior driving qualities and excellent fuel economy.
However, Xingrui's charm is not only in its economy, its performance in other aspects is equally impressive. For example, at a price of 11470,000 yuan of Xingrui 1The 5T Kunlun version is compared to the Volkswagen Sutar DSG Flyover version. Although the difference is not big, Xingrui has shown stronger competitiveness in terms of power, configuration and size.
In terms of power, Xingrui's 15t version with the 1 of the TurboCompared to the 2T version, it is clearly more powerful. Even taking into account the 1In the 5T version, Xingrui still has an advantage in power output, and Suteng 1The 5T version has a maximum power of 118kW and a maximum torque of 250Nm。And Xingrui 1The 5T version has won the favor of consumers with better power performance.
In terms of configuration, Xingrui 1The 5T Kunlun version has a series of advanced configurations than the Volkswagen Sutar DSG flying version, including front radar, transparent chassis, 360° panoramic image, Bluetooth key, remote start, key start, key start, electric adjustment of the main and co-driver, dual-zone automatic air conditioning, electric rearview mirror folding, Geely Galaxy OS, etc. This not only improves the safety and comfort of driving, but also shows Xingrui's intentions and innovation in configuration.
In terms of size, Xingrui is ahead of its peers with an ultra-long wheelbase of 2800mm and an ultra-wide body of 1869mm. In comparison, the length, width and height of the Volkswagen Sutar are 4791 1801 1465mm, and the wheelbase is 2731mm. Xingrui's advantages in size provide consumers with more spacious driving space and further enhance its competitiveness in the market.
In general, with its excellent product strength and excellent cost performance, Xingrui has successfully challenged the position of the joint venture brand in the A+ market. In the eyes of consumers, Xingrui is not only an affordable choice, but also an excellent sedan with advantages in performance, configuration and space. This also means that China's own brands are gradually entering the international market and impacting the global automotive stage with more competitive products. In the future, we have reason to expect Xingrui and other independent brands to achieve more brilliant results in the automobile market.