Late at night, when many people were about to fall asleep, a group of elderly people walked into the live broadcast room.
The dim lighting, the mottled and gray walls, the shabby and messy furnishings, the gray hair of the old man in it, and the wrinkled face of the old man in it.
During the live broadcast, the old man yawned again and again, and he was still holding on to a nap, and he repeatedly muttered blunt live broadcast words in his mouth.
The entire live broadcast room is filled with a strong atmosphere of suffering, and it is difficult not to arouse empathy.
From time to time, well-meaning netizens in the comment area persuaded the old man to go to rest quickly, and after reminding him many times to no avail, some people began to question: "Was it forced by someone?."”
Outside the lens of the old man's live broadcast room, what is the real situation?
A hard-working old man with the same background.
In the late-night live broadcast room, there are not a few poor old people like this.
However, if we brush up more, we will find that the miserable life experiences of these old people seem to be the same set of scripts.
For example, there is a septuagenarian grandfather, his wife is blind, his son is insane, his daughter-in-law has run away from home, and he has a little granddaughter to raise, and the burden of the family falls on him.
An aunt in her fifties has both old and young, her husband died of illness, her son ran away from home, and her daughter-in-law is missing, leaving behind two grandchildren, and a septuagenarian on top, and the whole family depends on her as a sanitation worker.
A grandfather in his eighties, his wife and son are gone, leaving a grandson who can't take care of himself to take care of.
To sum up, these hard-working old people have a sick or deceased wife, a son who has an accident, a daughter-in-law who has no whereabouts, and young grandchildren.
When bringing goods in the live broadcast, these old people are also different from most professional anchors, they speak in a thick dialect, speak live broadcast skills mechanically, and keep thanking them with goods: "Thank you, good people have a safe life." ”
In addition, there is a special type of live broadcast of the elderly, most of whom just sit quietly and do not say a word.
An old grandmother sat in front of the camera, holding the cardboard blankly, and wrote crookedly: "There is no one in the live broadcast room, I hope the children will stop, and the good Samaritans passing by will say cheers and give a thumbs up." ”
There are also old grandfathers who sit at the door in the middle of the night and doze off in front of the camera.
There are even elderly people kneeling on the bed, kowtowing the whole time.
What is outrageous is that these old people frequently appear in the live broadcast rooms of multiple accounts, and the account IPs are distributed in various parts of the country, and the life experiences in the profiles are also different.
There is an old grandfather who wrote "his children have passed away" on his last account, and when he goes to another account, it becomes "his children go out to work and haven't come home for five years." ”
The products in the windows of these elderly anchors are also very similar, most of them are snacks, daily chemical products, and some also have beauty and skin care products and children's clothing, with a unit price of no more than 100 yuan.
It can be seen that the target group of such accounts is empathetic young women.
This means that most of those who place orders in the live broadcast room do not do it out of their own needs, but out of sympathy.
It is understandable for the elderly to rely on live broadcasts to make a living, but the question is, is the miserable life experience in the profile true or false?Who took the money for netizens' love in the end?Can it really help the elderly?
Outside the live broadcast room.
The complex operation of live broadcasting, as well as the accurate selection of products for fan groups, an elderly man can operate freely, and it is difficult not to suspect that there is a team behind it.
Regardless of the health of the elderly, choosing to broadcast live in the middle of the night makes people wonder if the elderly are being manipulated.
On social platforms, some netizens have already discovered this sign.
When someone persuades the elderly to go to rest after the broadcast in the comment area, or asks "whether it was forced", they will immediately be regarded as black fans, banned at best, and kicked out of the live broadcast room.
Moreover, there is a suspected rhythm of the water army in the comment area.
Some netizens swiped an old man live outside in the middle of the night, and she just asked with concern: "Why do you want the old man to stay up all night and suffer from the cold, why don't you go on the indoor live broadcast?".Immediately, someone @ her, yin and yang scolded her angrily: "Then are you going to broadcast live?."”
There are also netizens who brushed up to the old man who was live broadcast late at night, looking tired, and casually complained: "Who can bear to let the old man stay up late like this?."Immediately, someone sarcastically said: "If you feel so sorry for your grandfather, buy more." ”
At the same time, some people in the comment area repeatedly reminded everyone to "don't brush prohibited words" and "don't report", and guided everyone to place an order from time to time, "Buy it quickly, and let grandpa broadcast it when you buy it". Some live broadcast rooms are also set up to only be commented by those who are being followed.
All kinds of signs show that there is a team behind the live broadcast room of these elderly people, and the team is well versed in the way of live broadcast operation.
Previously, there was a very popular "strong grandfather" on the Internet, who attracted many fans because of his miserable background.
He claimed to have oral cancer and no wife, "his daughter died unexpectedly, his son-in-law left home, and he was left to live with his grandson".
However, after the reporter's verification, this "strong grandfather" did not suffer from cancer, and the so-called college students stationed in the village were also denied by the village cadres, and their actual age was 40 years old.
The Shangrao area of Jiangxi Province, where this "strong grandfather" is located, is full of live broadcasts of old people of the same type as him.
During live streams, they often do the same, for example, every once in a while they pick up a tissue and bow their heads to wipe their tears.
The people who helped the "strong grandfather" start the live broadcast said that they also imitated other people's live broadcasts at the beginning, and later more and more people imitated each other.
Last year, Station B blogger "Kangyo Hey" came to Shangrao, Jiangxi Province for an unannounced visit, and the results were shocking.
A grandfather claimed that his son died in a car accident, and his daughter-in-law ran away, leaving behind a grandson with Down syndrome.
The blogger came as a fan to give gifts to the elderly, and a woman who claimed to be a college student in the village sent them to the elderly's residence.
Although the so-called residence has the same background as the live broadcast room, this two-story house is in disrepair, and it looks like an uninhabited abandoned house.
At the request of the "resident college students", they put the gifts in one place.
After they left, something strange happened.
Not long after, a man in a car without a license plate hurried in to take the gift away.
After the fact, the blogger found out after checking everywhere that this incident was a ** from beginning to end.
The old grandfather's background is fake, the sick grandson is borrowed from next door, but in fact he has three sons who work outside the home, has a car and a house, and is not short of money at all. The so-called resident college student, her identity is also fabricated, and she is actually a relative of the old man.
Due to the rapid realization of the live broadcast of the elderly, many MCN agencies have used the elderly as a "traffic password", and their business spreads all over the country, specifically going to remote areas to find elderly anchors who meet the image of selling miserably.
However, many elderly people can only get a share of 10%, and MCN institutions have taken away most of their income.
As for the elderly who frequently appear in the live broadcast rooms of multiple accounts, it is not a live broadcast at all, but a recording and broadcasting, and some people specialize in selling all kinds of recording and broadcasting materials that sell miserably for the elderly.
The old man sells miserable live broadcasts, obviously there is a mature industrial chain, and those old people have also become a tool for illegal institutions to make money, intentionally or unintentionally.
Another kind of misery hidden in **.
Although those similar miserable life experiences are fake, it does not mean that the old man does not have a survival dilemma.
There is another kind of suffering hidden in them, and it is real.
Another old man interviewed by the blogger of station b secretly introduced that his son was suffering from cancer, and his daughter-in-law ran away, leaving behind a 5-year-old grandson.
The fact is that his son has never been married, and naturally he has no daughter-in-law and grandchildren, and his son has not suffered from cancer, but has a little back injury.
But as we dig deeper, another real dilemma in the old man slowly unfolds.
The son couldn't work in the field because of a back injury, and the old man took on all the farm work in the family, planting vegetables in the field during the day, and coming back at night to do a live broadcast, he bluntly said: "It's too hard, I don't want to do this." ”
The kitchen at home was burned out due to aging wires, there was no roof, there was no money to repair it, and it was difficult to eat on rainy days.
According to the old man, here, the old people who do live broadcasts like him are basically not coerced, "Everyone is here to make money." ”
This leads to a contradiction, it is certainly wrong for these elderly people to participate in live broadcasts**, but if their accounts are banned for this reason, they may not be able to improve their lives.
100 help plan
But we still have to see the huge hidden danger hidden in it - when the old man sells a miserable live broadcast and evolves into a tool to harvest love, it will inevitably lead to an irreparable tragedy.
Because people's love is limited, and the greed of the black-hearted team is unlimited.
When more and more people are hurt, the tragedy of "wolf coming" will eventually be staged, and those elderly people who really need help will also be victimized.
This is already beginning to take shape.
An elderly man brought goods live because his family was suffering from cancer, and some well-meaning netizens were worried that the old man would be deceived and went to the local police for help.
But because there are too many live broadcasts, they are often reported by netizens who don't know the truth.
For an ordinary person, it is too expensive to distinguish these live broadcast rooms where truth and falsehood are intertwined.
Many netizens simply stayed away from the block, and some netizens who had been deceived said that they would report one after another in the future.
It is not wrong for the elderly to make a living from live broadcasts, and it is even more true that caring netizens are wrong, but what is wrong is those illegal institutions that induce the elderly to make up scripts and harvest love.
This kind of miserable live broadcast ** overdraws the society's goodwill to the elderly, and in the long run, the life of the elderly group will only become more difficult.
What's more, we have learned from the past, and the tragedy of falling down and no one dares to help the elderly is frequently staged.
What is helpless is that the initiator behind the live broadcast will hardly pay for it.
The blogger interviewed above consulted a lawyer after discovering the live broadcast**, and the response was that it was difficult to constitute a fraud.
Relying only on the platform to ban accounts has a limited effect, and these teams will have a resurgence if they change their vests.
How to set up a punishment mechanism?How to set up an effective third-party supervision mechanism?How to really help the elderly in survival difficulties through live broadcasting?
In the era of connectivity, this is a challenge for the whole society.