Recently, new energy vehicle manufacturer BYD announced that its best-selling vehicle, the Qin Plus DM-i, was lowered by 10,000 yuan. This price reduction campaign will last until the end of the year, bringing real car purchase discounts to consumers. As a leader in China's new energy vehicle industry, BYD's price cut not only demonstrates its strong technical strength and market competitiveness, but also further expands its market share.
First, let's analyze the car from the exterior design aspect. The BYD Qin Plus DM-i incorporates the most popular design elements of the moment, including the continuous silver chrome trim strip and the design of the iconic brand logo, all of which make the overall visual effect very eye-catching and have a distinct personality.
In addition, its body size has reached 4765x1837x1495 mm, and the wheelbase length has also reached 2718 mm, which fully meets the needs of consumers for spacious driving space. The sleek side lines of the body reveal a minimalist aesthetic, while the trapezoidal multi-spoke wheel design adds to the sporty atmosphere of the car.
At the rear, the design concept of narrow at the top and wide at the bottom is adopted, combined with the concave design and through-type taillight layout, creating a strong three-dimensional effect. At the same time, black treatment is used to enhance the visual texture. It is worth mentioning that the bottom of this model has added a black protection device to make the rear end more dynamic and stylish.
As for the interior, attention to detail and quality is required. Design elements such as a multi-spoke steering wheel, a large-area ** control screen, and a full LCD instrument give the entire cockpit a rich scientific and technological atmosphere. A large number of soft materials are used to improve the user's driving quality experience. In addition, the BYD Qin PLUS DM-i has a wealth of safety features to fully protect driving safety. For example, it is equipped with protective equipment such as main driver airbags, co-pilot airbags, front side airbags and side safety curtains, in addition to seat belt reminders, child seat interfaces and rear parking radar reversing images, cruise control, hill assist, braking energy ** system, low-speed driving warning sound, remote start and other functions.
After this price reduction, the price range of the BYD Qin PLUS DM-i is 8980,000 yuan to 13580,000 yuan, which is more close to the people than the previous **. Especially when the year-end car buying boom is approaching, this will undoubtedly drive more potential consumers to enter the market, thereby increasing the market share of the brand. This price reduction strategy has also prompted other automakers to introduce similar measures to further stimulate market competition.
Finally, we note that BYD has set an annual sales target of 3 million units in 2023. According to statistics, as of now, the cumulative sales volume in the first 10 months of 2023 has not exceeded 2.4 million units. BYD needs to achieve sales of more than 600,000 units in the next month to meet its annual sales target. Whether this goal can be successfully achieved will undoubtedly become the focus of attention in the industry. We are convinced that with BYD's strong R&D strength and product advantages in the field of new energy vehicles, it will not be difficult to successfully achieve the sales target. Please wait and see!