To say that the competition in the domestic automobile market has indeed been very fierce, especially in recent years with new energy, the competition is getting stronger and stronger, Tesla is relying on its own high-end market positioning began to play down, the effect is very good, not only in the country, in fact, Tesla is a very popular brand in the world, the operation is quite successful, but this year Tesla's choice is very unwise, the first Tesla model 3 began to increase the price, not only did users not usher in a price reduction, but a wave of price increases, and there was even grapevine that Tesla would continue to raise **, but in 2023, the price increase of Tesla Model 3 is undoubtedly a painful price.
From the perspective of market performance, although the monthly sales of Tesla Model 3 models such as quarterly ** payment are not very stable, before the price increase, the average monthly sales remain at more than 10,000 It is quite easy, but since the price increase, the sales of Tesla Model 3 can be said to be a failure, no matter what the reason is Tesla model 3The price increase is very risky, because everyone in the domestic auto market is cutting prices, although Tesla has a certain advantage in terms of brand, Musk is also very good at hyping Tesla's brand tone is quite tricky, but no matter how good the operation is, it can't stop the impact of the ** war, which is reflected in the user side is that the IQ tax is not good to harvest, because users do not choose Tesla Model 3 There are still a lot of models to choose from, and even these models do better than Tesla Model 3 in some aspects.
From the perspective of market performance, Tesla Model 3's previous sales in China are definitely very high, and the subsequent sales of Tesla Model Y surpassed Tesla Model 3 and became Tesla's new leader in China, but Tesla Model 3's sales have always been two or three hundred thousand yuan in pure electric vehicles, but since Tesla Model 3's **listing***, sales have plummeted, Tesla Model 3's ** It was launched in September this year, and the sales volume of Tesla's Model 3 in August exceeded 1The level of 30,000 cars, but in September, the monthly sales were only just over 2,000 levels, and the sales of Tesla Model 3 in October were only more than 2,200 vehicles.
Tesla Model 3 product strength:
If the Tesla Model 3 sold from more than 230,000 in the past is generally cost-effective, at least there is still competition, and everyone is more looking forward to the price reduction of Tesla Model 3, and the result is that Tesla Model 3 was launched in September this year at a price of 26140,000 to 29740,000, although it is said that a lot of things have been upgraded, a lot of things have been optimized, and the appearance design has also been adjusted to a certain extent, but on the whole, it is not enough for users to form too much attraction, not to mention that Tesla Model 3's **is still **, and models such as Xiaopeng P7 in the same price range are still reducing prices, how users choose is very simple, not to mention that Tesla Model 3** model will also reduce the top speed from the original 261km h to 200km H, this is also what Tesla owners liked to compare in the past, but now it is not good.
In terms of battery life, the ** official calibration of Tesla Model 3 is divided into two versions: 606km and 713km, which does have a certain improvement compared with the old model, but in fact, the battery capacity has not increased, and even the performance version of Tesla Model 3 has changed from the original 784 kWh power reduced to the current 72 kWh battery, as for whether the actual battery life is really longer than the old model, it still depends on the owner to test. Moreover, the battery of Tesla Model 3 has been changed from the original CATL era to the Sichuan era, and the power of Tesla Model 3 has also been lowered, and the maximum torque of the motor of the original old performance version model is 659N·m, and the zero hundred acceleration score is 33 seconds, but now the torque is reduced, and the 000 acceleration score is only 44 seconds, the top speed has also been reduced, so it is too normal for the Tesla Model 3 to not sell.
From the configuration, Tesla Model 3 directly reduced the reversing radar, although there is a reversing image, but the auxiliary driving system has been emasculated with a lot of functions to increase the price of the option, although there is seat heating, ventilation, but the overall Tesla Model 3 product power is downward, ** but improved.
Summary:
I have to say that Tesla has been giving price reduction signals before, in fact, after Tesla was listed in China, both Tesla Model 3 and Tesla Model Y have taken the price reduction route of constantly sharing costs, but the result is now Tesla Model 3 ** Not only is the product power of the model not significantly improved, but it is a variety of declines, of course, for users will not pay anymore, after all, when the price is reduced, everyone says that Tesla's owners are leeks, but after the real price increase, Tesla's sales are obviously not good.