"R&F Yi'an" health care brand profile
In 2017, R&F Group focused on R&F's diversified development strategy and took "R&F Medical and Health Industry Management Company" as the operating entity of medical care and health business, focusing on the development of two major industrial sectors: medical care and elderly care. In 2019, "R&F Yi'an" was established as its independent brand to develop the health care industry, carrying the development and operation of R&F health care industry. The brand is positioned as "a leader in quality elderly life and a professional health care service operator".
Analysis of the "R&F Yi'an" health care product line
According to the project endowment and the special needs of the elderly at different ages, R&F Yee An has carefully planned five product lines: "International Elderly Care Community, Ecological Health Care Mansion, Continuous Care Community, Elderly Care Home, and Health Club". At present, R&F has only three product lines and only three projects, namely Guangzhou International Elderly Care Community, Nankunshan Ecological Health Care Mansion, and Tianjin R&F New Town Elderly Care Home.
Product Line 1: International Elderly Care Community. The project is located at the intersection of National Highway 105 and Hanxi Avenue in Panyu District, Guangzhou, adjacent to Zhongcun and Xiecun subway stations, and about 3 miles away from Guangzhou South Railway Station5 kilometers away, 2 kilometers from Chimelong Tourist Resort;The total capacity of the project is about 450,000 yuan, including two nursing apartments and a nursing center, including 438 nursing apartments (330,000), 189 beds in the care center (120,000 yuan), next to R&F UCLAHahealth Affiliated International Hospital, the project is positioned as a high-end health care complex, which will create R&F's first and South China flagship benchmark project, creating a new life of close friends, tea and games, and happy care. Product Line 2: Elderly Care Homes. It is located in the center of the city and the medical institution so that the elderly can enjoy a decent life of life care. At present, the project is R&F Yi'an Tianjin R&F New Town Elderly Care Home, which is located in the Tuanbo R&F New Town project in Jinghai District, Tianjin. Tuanbo R&F New Town will be R&F's largest and most complete flagship project in Tianjin, with a total construction area of 2.68 million and a full life cycle**, with a total number of more than 20,000 households and nearly 100,000 residents in the future. The elderly care home is close to the community health service center, cultural activity center and other excellent location, good transportation accessibility, and moderate location from various residential areas. Close to the municipal park, the environment is livable. The construction area is 4,500 square meters, and 102 elderly care beds are equipped as the elderly care facilities built by R&F New Town, creating a bowl of soup distance for regional elderly care customers. Product line 3: Ecological Health Care Mansion. Located around the core city, in the mountains and rivers, enjoy a relaxed and comfortable pastoral life, and the current landing project is R&F Yi'an Nankunshan Ecological Health Care Mansion. The project is located in Huizhou R&F Nankunshan Hot Spring Health Valley, which is a 3,000-acre high-quality ** carefully built by R&F Properties, located in Yonghan Town, Longmen County, Huizhou City. Backed by the Nankun Mountain Range, it is a deep valley in the north and south;It is a large-scale comprehensive community in Nankunshan with three national 4A-level scenic spots: Nankunshan Ecological Tourism Zone, Nankunshan Hot Spring Grand View Park and Longmen Tiequan. The project is positioned as a high-end pension and health care mansion, creating a happy way of ecological health, migratory bird sojourn and companion elderly care, with a total construction area of about 367.75 million to build about 428 health apartments. Product Line 4: CCRC continues to care for the community. Choose a core city, a large community, and enjoy a safe life of health care and medical care. Product line 5: Health Club. Based on the establishment of mature community and property cooperation, it provides health management, health assessment, and health promotion products for owners, including home-based care, etc., and implants elderly care services into the property to improve the level of the entire property and the level of service.
Features of "R&F Yi'an" operation service
R&F Yee An has strived to refine five high-quality and all-round operational characteristics from the aspects of elderly catering, life, social interaction, health and happiness, namely "in-depth integration of medical care and elderly care, new nursing relationship, new neighborhood relationship, high-quality catering, and real-time interactive experience".
All-round and in-depth combination of medical care and elderly care. Self-built UCLA International Hospital and an international advanced medical teamUse Medical Fusion to achieve whole-process health management and create a personal "personal doctor";and the first-class system from the well-known tertiary hospital to build the first-class center;The concept and program of TCM constitution identification are used to realize TCM diagnosis, treatment and conditioning. 2)A new type of care relationship. Family care, 100% certified work, in accordance with the principles of professional care, subtle care, smiling communication, and warm companionship. 3)A new type of neighborhood relationship. Five supporting centers have been built to meet the all-round needs of the elderly to have care, fun, medical care and education, and the establishment of the Yee On Club to build a new type of neighborhood relationship with diversified interests and hobbies, and the establishment of an elderly council to enhance the sense of participation of the elderly in living and realize the autonomy of owners. 4)High-quality dining. Cooperate with Sodexo in France to create a high-quality catering standard of a five-star hotel, and at the same time use the same source of medicine and food to allow the elderly to manage their health in their diet. At the same time, it can also combine the needs of the elderly to achieve customized and independent catering solutions. 5)Real-time interactive experience. The community is equipped with an EPR pension cloud platform, intelligent furniture and equipment for the elderly, and a children's app that allows the elderly, their families, and staff to interact with each other in real time, so that the elderly can live with peace of mind and their children can see with peace of mind.
"R&F Yi'an" service concept and operation system
R&F Yee On introduces the standardized service concept and system of the well-known American health care brand "Charm Garden", combined with the practice of localization in China, with the concept of creating a warm "home" for the elderly, and provides six characteristic services of "health service, life service, residence service, catering service, happy service and exclusive service".
Health Services:Including health assessment, health management, dietary nutrition, ** guidance, health inspection, medical consultation, medication management, expert consultation, etc. 2)Life Services:Including exclusive butler, first-class service, family liaison, beauty salon, bedding cleaning, shuttle service, etc. 3)Residency Services:Including star-rated warm houses, age-appropriate design, intelligent support, emergency call system, wifi 5G full coverage, etc. 4)Food & Beverage Services:Including nutritional catering, meal management, star quality, personalized customization, etc. 5)Happy Service:Including Yee On University, recreation and sports, chess and calligraphy, horticultural planting, knowledge lectures, club clubs, club volunteers, etc. 6)Exclusive Service:Includes customized family gatherings, gift bookings, spa treatments, and more.
Yangmei health care reviews
R&F's pension is promoted from top to bottom, synergizing with the main real estate business, and empowering each other with other industries around the group's diversified development strategy. At present, the project is also an integral part of its first project, although R&F entered the pension industry earlier, but it is more cautious in development. In terms of development strategy, the headquarters management and control method is adopted, and the project level is mostly based on the investment, development and operation of its own team of pension projects, such as the introduction of Charm Garden as a consultant in the service system, and the entire operation system is still built by R&F itself. In terms of development model, it emphasizes the in-depth combination of "medicine" and "nursing", carries out full life cycle services, and forms a personalized and customized lifestyle.