"How much cement can you move in a day?”
In 2017, netizens casually asked Zhang Fangfang a question.
Zhang Fangfang replied casually: "96 tons ......."”
As everyone knows, it is such a seemingly simple question and answer question, but it is the beginning of the collapse of an Internet celebrity personality with three million followers, and even the official media personally ended up and put a nail on her "coffin board".
Zhang Fangfang is such a person, how is she now?
Sudden popularity
In August 2017, an article suddenly became popular on the Internet.
In this article called "Cement Girl Carries Cement to Rescue Her Husband with Cancer", the blogger "Da Deliangda" depicts a touching story.
A woman named Zhang Fangfang was originally in love with her husband, and the husband and wife lived happily, however, the news of her husband's diagnosis of cancer changed the trajectory of Zhang Fangfang's life almost overnight.
The pillars of the family collapsed, and Zhang Fangfang could only wipe away his tears and fight against fate.
After relatives and friends learned the news, they rushed to persuade Zhang Fangfang to leave her husband and live her own life, Zhang Fangfang shook his head and refused everyone's kindness.
She gets up early every day and is greedy for darkness, earns some living expenses by carrying cement, saves money by herself, and makes up her husband's ** expenses.
Perhaps considering that the impact of only words on readers is still too weak, "Da Deliangda" has distributed some ** in this article, all of which are scenes of Zhang Fangfang working on the construction site.
I saw Zhang Fangfang bending over, with a mountain of sacks on her body, she didn't mind at all, and never shouted bitternessAfter a busy day's work, he rested alone in the corner, and when he was very thirsty, he unscrewed the mineral water bottle he brought with him and took a sip.
As soon as the article was released, it quickly became a viral article, and while the traffic soared, kind-hearted netizens expressed sympathy for Zhang Fangfang's experience.
In particular, the changes in Zhang Fangfang's appearance before and after moving cement pierced the sensitive nerves of netizens, and many people exclaimed: "After reading her story, I began to believe in love again." ”
Zhang Fangfang became completely popular, and in a short period of time, the number of fans reached an astonishing three million.
Subsequently, netizens called on Zhang Fangfang in the comment area to open the reward function provided by the platform as soon as possible, they wanted to be kind and didn't want her to suffer anymore.
At the beginning, Zhang Fangfang behaved awkwardly, saying that he had to be self-reliant and could not rely on the kindness of others to live.
The more this is the case, the more intense the desire of netizens to express their goodwill, and under the unanimous request of everyone, Zhang Fangfang finally opened the reward function.
Voices of skepticism
Things have come to this point, and everything seems to be going well.
Zhang Fangfang got the benefits, and the kindness of netizens has the result, if he continues to act according to this script, the plot behind should be Zhang Fangfang's husband who recovered and was discharged from ......the hospital, and the family lived a happy life
However, some thoughtful netizens found a trace of doubt in the incident, that is, Zhang Fangfang carried the weight of cement.
It turned out that after Zhang Fangfang's deeds fermented, some netizens asked her:"How much cement do you carry in a day?"”
No matter what others asked, her answer to the weight of cement was the same: 96 tons.
Netizens then asked: "How much does a bag of cement weigh?"”
Zhang Fangfang replied: "It's the same all over the country, 50 kilograms." ”
At this time, Zhang Fangfang may not have realized that it was the answer she gave, and someone asked Zhang Fangfang how much a bag of cement weighed, and Zhang Fangfang responded that the whole country was unified, a bag of 50 kilograms.
50 kilograms, that is, 100 kilograms, according to the estimation of netizens, this is not a normal person's workload at all, even if it is a semi-trailer truck, it will take more than a dozen.
Could it be that Zhang Fangfang is lying, and the kindness of netizens has been consumed again?
Soon, the relevant authorities launched an investigation into her.
Zhang Fangfang is a native of Datun Town, Xiao County, Suzhou City, Anhui Province, and after conducting some local investigations, it was found that the facts were very different from her statement.
Her husband Yu Bingquan did have a small problem with his lungs, but it wasn't cancer at all, just a little lung infection.
As the investigation deepened, the mask of this woman, who was once called "Cement Shih Tzu", was finally taken off.
Real life
Netizens found that this inspirational "cement girl" had already bought a house as early as 2003Usually, she drove a Lamborghini around the market and left a lot of **.
Subsequently, her identity was also doxxed by netizens, she was not a low-level worker at all, but an Internet celebrity carefully packaged by the ** team.
Someone once saw such a scene on the construction site: "Cement Girl" posing on the construction site, followed by a camera behind her, Zhang Fangfang asked the photographer from time to time: "This is not enough?".That's pretty much it!”
Has this been passed?I think it's okay, don't be too clear!”
When the photographer expressed his approval, Zhang Fangfang staged a "big change of face" and left the construction site with cheerful steps.
It is not difficult to see that this construction site is just a scene for them, and Zhang Fangfang is just an actor who interprets according to the script.
Before this matter passed, another netizen broke the news, saying that he met Zhang Fangfang on the street, and she was a famous brand from head to toe, not rustic at all.
* After fermentation, Zhang Fangfang himself flatly denied it, claiming that the person netizens saw was not herself, in addition to going to the construction site every day to work, she took care of her husband, how could she have spare money to buy famous brands?
Despite what she said, the impact was irreparable.
Netizens' revelations continued, some people said that they were loyal fans of Zhang Fangfang before, and one day, when Zhang Fangfang was conducting a live broadcast event, he called on everyone not to donate, and he expressed his admiration for Zhang Fangfang's consciousness, thinking of cooperating with her actions, also joined the ranks of the appeal, but she was kicked out of the room by the room manager.
Since then, he has known that this is a fraud gang in order to use his personality to get netizens to donate money and seek benefits.
However, at that time, others were soft-spoken, and the comment area had long been controlled by the water army, and his words had no effect at all.
Dying throes
At the same time, the investigation of ** has also made new discoveries.
Zhang Fangfang did work in a southern province for a period of time, but she was impetuous by nature and couldn't bear that hardship at all.
Zhang Fangfang found that the traffic support of a certain ** platform is very high, and there is almost no entry threshold, and people like her who look beautiful abound there.
Zhang Fangfang thought to himselfIf they can be on fire, why can't they themselves?
With the intention of giving it a try, Zhang Fangfang registered an account and posted a few **, she found that she had no traffic at all by herself, and one ** was at most dozens**, which was too far from the goal of Internet celebrity.
At this time, an Internet celebrity incubation company approached her and hoped to reach a cooperation with her.
So, the two sides hit it off.
The incubation company creates a personality for Zhang Fangfang and packages it, and Zhang Fangfang's task is to publish ** on the platform on time, and the benefits are shared by both parties.
In fact, this company has created more than one Internet celebrity.
After "Cement Girl" became popular, "Cement Brother" and "Cement Sister" appeared one after another.
Sister Cement's real name is Wang Xueying, in real life, she is Zhang Fangfang's sister-in-law, and she accepts the company's incubation with Zhang Fangfang.
The difference is that the cement sister is on fire, Zhang Fangfang has gained fame and fortune, and the cement sister is far less popular.
For Zhang Fangfang, her daily "work" is to go to the construction site to pose according to the company's requirements and say the memorized linesmade money by selling miserably, and once it was broadcast, he drove a Lamborghini to play everywhere.
It's just that she wouldn't have thought that netizens would ask her to the bottom of it.
With the escalation of **, the official media has also come to an end.
In November 2018, Xinhua News Agency published a micro-commentary titled "Internet celebrities fake, how can the personality not collapse?".The article directly reprimanded Zhang Fangfang for "deceiving people and looking really ugly"!
In this way, Zhang Fangfang was completely confused.
However, she didn't give up.
When the netizen asked her to refund the money, she asked rhetorically: "The reward function was asked by you to open it, and I didn't force you to do it, besides, the reward is also voluntary by you!."”
This is reminiscent of another internet celebrity's famous quote: "Even if I exaggerate, what do you have to lose?"”
Zhang Fangfang's attitude aroused the disgust of netizens, and her popularity and number of fans declined rapidly.
In the era of traffic, out-of-fashion Internet celebrities without traffic are simply worse than death, Zhang Fangfang is unwilling to fail and wants to struggle.
This time, she created a role for herself as a "victim of domestic violence".
In front of the camera, she cried so much that she was beaten by her husband, and when netizens asked her why she didn't get a divorce, Zhang Fangfang said that she was reluctant to have children.
At the same time, Zhang Fangfang's "husband" also cooperated with the performance, and the two sometimes quarreled, sometimes reunited, and the plot can be called bloody.
It is not difficult to see that they just want to maintain the heat and continue to make money.
Netizens have said, if you see through it or not, you play your play, and I will eat my melon.
Zhang Fangfang's hype continued until 2022, and it is estimated that the capital company behind it also felt that the commercial value was not very great if it continued like this, and gradually gave up its investment in her.
Now, Zhang Fangfang has disappeared from everyone's sight, paying the price for his disregard for etiquette, righteousness and shame.
In fact, there are certain rules in all walks of life, and those Internet celebrities who use means to create fake personas, even if they can succeed by chance, will eventually pay for their behavior of consuming social sympathy.
Dealing with the world, less routines, and more sincerity, although it may not be very successful, at least it will not be ruined.