Red Star News.
Red Star Capital Bureau reported on December 20 that Zaker's official blog issued the "Apology Statement on the Information Leakage of Xiaomi Automobile".said that he had dismissed Bao Moumou, an employee of the automobile division, and would never be hired. A few days ago, the actual car shooting scene of Xiaomi Automobile** is suspected to be leaked during the shooting of the scene picture.
In the apology statement, it was mentioned that on December 17, 2023, Zacker was invited to participate in the tasting and shooting of static products of Xiaomi Automobile, and before the event, Bao Moumou, an employee of our automotive division, signed the "Confidentiality Commitment".
During the tasting and shooting, Bao Moumou mistakenly thought that the Xiaomi car ** announced by the Ministry of Industry and Information Technology before was the material for shooting in the same place in other **mistakenly believed that your company (Xiaomi Auto) allowed the public release of the **, so without the permission of your company (Xiaomi Auto) on-site staff and without informing our company, for personal purposes, three work tidbits with Xiaomi Auto were sent to his personal WeChat circle of friends, After being reminded by the on-site staff, Bao Moumou immediately realized the seriousness of the matter and immediately deleted the content of the circle of friends, and the release lasted for about 5 minutes, but ** has spread and caused heated discussions on the Internet.
After learning of this incident, our company attached great importance to it and immediately set up an incident investigation team on the same day to verify the relevant situation and relevant personnel. The employee involved Bao Moumou fully realized his own mistakes, and our company conducted serious criticism and education on Bao Moumou, whose personal behavior of leaking secrets without authorization has seriously violated the rules and regulations of the "ZAKER Employee Handbook" and the confidentiality obligations of employees, according to the relevant rules and regulations of the companyOur company dismissed Bao Moumou, an employee of the automobile division, and never hired.
The incident was caused by our employees' violation of the "Confidentiality Commitment", which brought certain pressure and influence to your company, for which our company sincerely apologizes to your company. Our company is willing to maintain active communication with your company, cooperate with your company to take all necessary measures, properly deal with the adverse effects caused by leaks and incidents, and fulfill our due responsibilities.
At the same time, our company will conscientiously learn lessons, reflect deeply, take warnings, comprehensively strengthen the legal awareness, confidentiality awareness and professional ethics education of relevant teams and practitioners, and resolutely prevent the recurrence of such incidents.
"Xiaobai buys a car" apologize:
On the afternoon of December 20, Xiaobai Maiche issued an apology for the "Statement on the Information Leakage of Xiaomi Automobile".
The statement said: On December 17, 2023, our company participated in the tasting and shooting of Xiaomi car static products, after our photography and video staff Guan Moumou had signed the "Confidentiality Commitment". After the end of the night's shooting,Guan Moumou mistakenly thought that the secrecy was limited to the company's platform, and without the permission of the on-site staff and without informing the company, he sent a car sentence taken at the scene to two WeChat friends for personal reasons, and was later sent to the car friend group by the friendWhen it realizes the severity of the problem, it has been expanded on the network and cannot be undone.
We are deeply sorry for this, because we violated the "Confidentiality Commitment" and caused pressure and losses to Xiaomi Automotive Technology. After careful reflection and internal investigation, this incident was caused by the weak legal awareness of our internal employees, the lack of contract concept, personal misconduct, and the lack of internal management and supervision of our company. Here, we would like to express our sincere apologies to all those affected and to Xiaomi Auto Technology***.
In order to ensure that such incidents do not happen again, our company seriously criticized Guan Moumou, whose unauthorized leakage of secrets seriously violated the company's rules and regulations and affected the company's reputation. Therefore, according to the relevant rules and regulations of the company,Our company will dismiss Guan Moumou and never hire him. And hereby we solemnly promise that in the future, we will strictly abide by laws and regulations, fulfill confidentiality obligations and re-train and educate all employees of the company.
Once again, I would like to express my sincere apologies to all affected people and Xiaomi Auto Technology***, and our company will maintain a positive communication attitude, fulfill our due responsibilities, cooperate with all relevant investigations of Xiaomi Auto Technology***, and properly handle the impact of this leak.
On December 19, Xiaomi Group issued a statement on its official Weibo, saying that recently, malicious leaks and false rumors about Xiaomi cars have appeared on the Internet in batches, and the company has made an official response to this. The statement mentioned that on December 17, Bao Moumou, an employee of **zaker, and Guan Moumou, an employee of "Xiaobai Buy a Car", intentionally leaked the confidential filming content without permission when they signed the "Confidentiality Commitment" and knew the confidentiality obligations and corresponding penalties. After verification by the confidentiality management team of Xiaomi Group, the above two people have admitted that they have violated their confidentiality obligations.
After communicating with their subordinates, Xiaomi will investigate the responsibility of the two and their subordinates for leaking secrets in accordance with the corresponding provisions of the "Confidentiality Commitment" signed by both parties, including but not limited to public apologies and fines.
At the same time, Xiaomi Group confirmed that in November and December 2023, three former employees of Xiaomi's automotive department participated in the so-called "Xiaomi Auto Seminar" organized by external securities firms and investment institutions without permission for the purpose of charging "consulting fees" during their employment. Xiaomi said that it "disseminated a large amount of erroneous and false information, seriously misleading the market and disrupting the normal business development of Xiaomi Auto".
Xiaomi said that the above three employees seriously violated the "Xiaomi Group Employee Code of Conduct" and the company's confidentiality obligations, and Xiaomi Group has dismissed them, never hired, and investigated legal responsibility in accordance with the law. At the same time, Xiaomi Group reserves the right to pursue legal responsibility for securities firms and investment institutions that organize relevant activities.
On the evening of December 19, Lei Jun, founder, chairman and CEO of Xiaomi, made a "statement" on his personal Weibo and posted 3 emoticons.
According to public information, the car involved in the leak is Xiaomi Su7, and the content involved is Xiaomi Su7 static experience spy photos.
According to Jiemian News, with the gradual improvement of the configuration data of Xiaomi cars, the last remaining key information is the price. It has been previously revealed that Xiaomi Su7 may be available in four versions, with prices ranging from 190,000 to 300,000 yuan. There is still no official information to be released, and the sales staff also said that it is not yet clear.
Some analysts believe that it is difficult to surprise the minimum ** of Xiaomi cars starting at 190,000 yuan, and I am afraid that it will not be able to replicate the sensation brought by the original Xiaomi mobile phone of 1999 yuan. In addition, for Xiaomi, which is known for its cost performance, Xiaomi cars still need to establish their own advantages in terms of performance and design.
Xiaomi Auto has invested 3,400 engineersR&D expenses exceeded 10 billion yuanAccording to the official website of the Ministry of Industry and Information Technology on November 15, the Ministry of Industry and Information Technology issued a public announcement on the content to be released on the "Announcement of Road Motor Vehicle Manufacturers and Products" (the 377th batch) and the "Catalogue of New Energy Vehicle Models Enjoying Vehicle and Vessel Tax Reduction and Exemption" (the 56th batch), and two Xiaomi brand pure electric cars are listed.
According to the public information, the trademark of Xiaomi automobile products is Xiaomi brand, which is a pure electric car, and the manufacturer is Beijing Automobile Group off-road vehicle
In recent times, Xiaomi cars have sparked heated discussions. A few days ago, Lei Jun, chairman of Xiaomi, a figure in the center of the heat, also appeared in public to express his views on Xiaomi cars. In an interview with CCTV News "Face to Face", Lei Jun said that Xiaomi's investment in car manufacturing is ten times that of other automakers. For example, he said that the average car brand invested a total of 300 to 400 people to build a car, and the cost was 1 billion to 2 billion yuan, while the first car of Xiaomi Auto invested 3,400 engineers as a whole, and the research and development cost exceeded 10 billion yuan.
However, Lei Jun also expressed his concern about the sales situation, not only worried that no one would buy Xiaomi cars after they were launched, but also worried that everyone would buy them, but they would have to wait for a year or two.
*: Comprehensive Red Star News reporter Wu Danruo, Red Star News previously reported, Daily Economic News.
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