On the evening of December 4, Liu Zuohu said at the OnePlus 10th anniversary "Fireside Night Chat" event that friends should be glad that OnePlus did not make products below 2000 yuan, and OnePlus will not rule out making products below 2000 yuan in the future, if everyone needs it.
In the face of "OnePlus's high-end flagship has achieved good results, why should it open up an ace series now?".When this question was asked, Liu Zuohu said that some people mistakenly think that we are going to give up the digital series and not do the high-end market when we do ace, but OnePlus has never left the high-end market.
Over the past decade, OnePlus has made many major industry-leading innovations in flagship products and achieved good results in the high-end market. Based on users' demand for flagship experience in the mid-range price segment, OnePlus has launched the ACE series, hoping to allow more users to enjoy good products with flagship quality. The phenomenal sales of the ace 2 series confirm the correctness of OnePlus's flagship product idea.
Liu Zuohu emphasized that OnePlus has never left the high-end market, but rarely mentions the high-end thing. At present, OnePlus has two product lines, and the digital series is still OnePlus's high-end flagship and a leader in cutting-edge technologyThe ace series serves as a benchmark for performance and is the popularizer of the flagship experience. The last thing OnePlus is afraid of is the strength of the volume, no matter which gear it is in, it is confident that it will be the strongest product in the same gear.