What should I do if the brand is filed after AmazonTM is converted to the R standard?What should I d

Mondo Social Updated on 2024-01-31

Hello everyone, I'm Big Bear!

Many sellers have been asking recently, what should I do if I convert to R after my TM mark is filed?Do I need to re-file again?In today's article, we will talk about what sellers need to operate after the TM standard is converted to the R standard, and answer some questions related to brand filing.

Do I need to re-file the TM standard to R standard after it is converted to the R standard?

The difference between the TM mark and the R mark

TM Mark:The trademark applicant has filed an application with the Trademark Office and has received the trademark delivery receipt, after which the trademark is the TM mark, which can be used simply, but does not mean that the trademark has obtained the exclusive right.

R Mark:It refers to a trademark that has been successfully registered or a trademark that has received a certificate of registration, and the trademark applicant has obtained the exclusive right to use the trademark. The registered trademark may be marked on the goods, packaging, instructions or other accessories, and others may not use it without permission and authorization.

The biggest difference between the TM mark and the R mark in terms of function is brand protectionAlthough the U.S. trademark is the principle of protection first, it is difficult for the platform to determine who used it first, so the most direct and easiest way is to verify the trademark certificateAt present, the platform is recognized as the R standard to have the rights and interests of brand protection.

How do I operate a filed TM mark?

After the TM mark becomes the R mark, there is no need to file again on Amazon, and Amazon will regularly synchronize the latest trademark dataAfter synchronizing to the latest R standard data, the brand filing will automatically open the rights and interests of the R standard to the registered stores.

Generally, it is not recommended that the seller file again

Take the US and UK as examples:

U.S. Station:If there is no automatic transformation, you can open a case to find the brand registration support team to upgrade the brand equity.

UK Station:If you are anxious to use the rights and interests of the R mark after the successful registration of the trademark in the later stage, you can open a case to find customer service to explain that you want to update the trademark registration status and provide the trademark registration certificate, and then the brand team will transfer your case to the concerned team, generally after 2-3 days, you will receive an email prompting that the brand status has been successfully updated to the "registration status".

Big Bear Reminder:In an environment where the trademark review system is becoming more and more stringent, it is recommended that brand owners regulate the use of their own brands(One store corresponds to one brand).On the premise that it is not related to the compliance of store information, it is necessary to choose a compliant and reliable first-class organization, and compliance operation is the top priority.

What should I do if the brand filing fails?

Problem 1: When ICP filing is processed, a message "Your Brand Registry registration application has been suspended" is displayed

This prompt is likely to be due to the fact that the store has opened multiple sites at one time, but other sites are either under review and have not been registered, so the current site filing is unsuccessful, and it is necessary to complete the registration of other stores for brand filing.

Question 2: What should I do if I encounter "The documents you provided are incomplete or do not meet the requirements for confirming brand association or ownership"?

Suggested resolution:

1.Submission of materialsIntegrityIf the prompt document is incomplete (incomplete), the materials need to be completed;

2.Brand association and owner, that's toMake sure that the brand owner and the store's business license or legal entity are the same, that is, it is best to register under the name of a business license or legal person, if it is not necessary to attach a brand authorization letter.

Question 3: ** Certification, the seller is more concerned about "must bring at least 50 pieces of any of your products", whether these products are a single product or several products to make up 50?

Only 50 pieces of a product with a logo can be prepared, and the following problems need to be paid attention to when encountering ** verification:

1.The information is ready to go to the appointment time,Log in to the mailbox**Remember to choose Chinese to make an appointment

2.It is best to make an appointment a week laterI choose 3 time slots that are not on the same day

3.Keep an eye out for the email you receivedConfirm the appointment time by email and pay attention to the conversion time

4.If the first question of the appeal is "Is it the owner", select the owner'sGenerally, the brand owner is required to appear on cameraIf you choose not to be the owner, you generally do not need the holder to appear on camera.

Question 4: Untrue rejection

After being rejected, you can re-file and provide a real product picture**The brand logo on the logo must be permanent

Question 5: The application for Brand Registry was rejected due to brand abuse

For more questions about brand filing, you can read some articles written by Daxiong before, I hope it will be helpful to you

Some tips on filing

If the brand filing is rejected, you can re-file it every few days, and file it several more times

If you are not in a hurry to file, you can wait patiently for Amazon's policy adjustment;

You can choose to go to the service provider for help, but do a specific risk assessment.

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