On December 25, Xiaomi officially announced that the highly anticipated Xiaomi automotive technology conference will be held at 2 p.m. on December 28 (this Thursday). The conference is expected to be hosted by Lei Jun, the founder of Xiaomi, who posted on Weibo that "this time only technology, not products".
Previously, Lei Jun revealed that Xiaomi has invested heavily in the automotive field. It is understood that Xiaomi's first car has invested a total of 3,400 engineers, and the entire R&D investment has exceeded 10 billion yuan, which is more than 10 times that of traditional automobile companies. Lei Jun said that Xiaomi Auto is doing it in a way that is bound to win, showing Xiaomi's determination to build cars.
It is worth noting that recently, the official WeChat and WeChat accounts of Xiaomi Auto have been officially launched to build momentum for the publicity of the press conference. At the same time, some netizens found that Xiaomi Auto had applied for an official account on Weibo and had passed Weibo's certification. This move is further proof that Xiaomi cars are about to officially enter the public eye.
Not only that, Xiaomi Auto has also intensively released a number of positions in multiple cities, involving retail store managers, retail supervisors, training supervisors, sales operations, retail experience engineers and other positions, working in Suzhou, Guangzhou, Nanjing, Shenzhen, Qingdao, Wuhan, Chengdu and other cities. This is seen as the laying of Xiaomi's offline sales network has been basically completed, ready for future sales.
As the Xiaomi Automotive Technology Conference approaches, the technical details and future development plans of Xiaomi Cars will become the focus of attention. At that time, what surprises and breakthroughs will Lei Jun bring us?Let's wait and see.