Recently, Wanchen Group and Jingdong have joined forces to reach a strategic cooperation between Nanjing Wanhao and Jingdong Industrial Development, and come to Tianjin Logistics Center to open a warehouse smoothly, thereby improving the efficient operation of the warehousing chain, improving the operating efficiency of mass selling snack stores, and becoming a powerful boost for the rapid expansion of the market of Haoxianglai brand snacks. Subsequently, the first store in Beijing was successfully opened, which opened the layout of first-tier cities and enhanced the market competitiveness of the brand. The warehousing chain has become an important link that cannot be ignored by snack wholesalers, and its smooth operation can help snack wholesalers achieve efficient and efficient management of the goods market.
The rapid expansion of mass snack stores and the diversified product demand make them have higher requirements for the warehousing chain. The efficiency of the warehousing chain can ensure that snack stores have sufficient supply**, timely distribution of goods and inventory management, and avoid sales lag or waste caused by insufficient or excess supply. Logistics efficiency is the foundation of the real economy, the essence of "reducing costs and increasing efficiency" is to reduce costs, but the key is to improve efficiency. On the one hand, improving efficiency depends on the warehousing link, through the support of standardized operation and warehouse management system, improve the efficiency of cargo turnover, reduce inventory backlog, and improve the efficiency of warehouse operationsOn the other hand, depending on the transportation link, with the help of information technology to coordinate warehousing, intelligent stowage and visual in-transit control are realized. In this way, we want to reduce inventory costs, improve product turnover, and improve order processing speed for franchisees, thereby greatly improving the order satisfaction rate of franchisees.
Through the integration and optimization of its ** chain resources, Haoxianglai brand snacks has 22 warehousing centers in the country, radiating 18 provinces, 4 municipalities directly under the central government, and 2 autonomous regions in the country, the overall operating storage area of the Tianjin warehouse is 19,000, with a total of more than 11,100 cargo locations and more than 1,800 SKUs, which can cover Tianjin, The integrated service demand of warehousing and distribution in Hebei and surrounding cities provides daily distribution services within 300km and must arrive within 24 hours in an area of 300km, providing consumers with fresh, low-cost and high-quality commodity snacks, and also providing a strong guarantee for the rapid development of Haoxianglai.
The development of mass merchandising snack stores is inseparable from the efficient warehousing chain. By optimizing its warehousing chain and logistics system, Haoxianglai brand snacks demonstrated the importance and role of the warehousing chain in the development of snack stores. Through the synergy and efficiency with logistics partners, Haoxianglai brand snacks have realized the optimization of the warehousing chain and enhanced the brand strength. It is expected that by 2025, the number of warehousing centers will increase to more than 50, covering all major regions of the country, and the store sector will radiate across the country to provide more consumers with snack purchase channels at their doorsteps.