Samyang turkey noodles heal the warmth of the tongue in the cold winter

Mondo Gastronomy Updated on 2024-01-19

The cold of winter has finally officially begun to invade our lives. Hot soup and spicy ramen are slowly taking over the table. At this time, the appearance rate of Samyang turkey noodles became higher and higher. The unique and spicy taste of Samyang turkey noodles will always make you "sweat" on a cold winter day.

At the 6th China International Import Expo (CIIE) in November, Samyang Foods' turkey noodles were once again spotted as Samyang's 'Korean Sweet and Spicy Fried Chicken Turkey Noodles', a new member of Samyang's turkey noodles family, a popular new product developed specifically for the Chinese market.

Samyang Foods' Korean Sweet and Spicy Fried Chicken and Turkey Noodles were unveiled at the 6th China International Import Expo.

Based on the results of a survey of Chinese's favorite Korean flavors, Samyang Foods found that sweet and spicy fried chicken tastes topped the list. Therefore, Sanyang has refined the formula and made innovative breakthroughs to restore the true flavor of sweet and spicy fried chicken from the taste, realize the wonderful fusion of sweet and spicy, and let Chinese consumers enjoy the smooth taste of the combination of noodles and sauces through sweet and spicy fried chicken sauce packets. Samyang Turkey Noodles, a China-exclusive product, was well received by Chinese consumers after its launch on October 11 at the opening ceremony of Douyin's e-commerce superbrand, and sold out within 20 days of its launch.

Nowadays, the fast-paced life, busy work to get home, late at night to face the kitchen, the difficulty of cooking is very high, take-out, dine-in also really consume wallet and energy, it is inevitable to hope that one day after work quietly eat a meal alone, in their own "late-night canteen", think about the past, think about the future, leave a little time for yourself.

Winter is also the season suitable for "hot" tastes, and if you want to pursue convenience, speed, and hot decompression, Samyang turkey noodles seem to be a good choice. More and more Chinese are favoring this spicy and delicious product, and China has become an important overseas market for Samyang Fangyuan Group, which has reached 25% of Samyang Fangyuan Group's total global export value in 2022. As the No. 1 turkey noodle brand in the Chinese market, Samyang Foods sells more than 1500 million servings of turkey noodles.

Samyang Turkey Noodles is not only suitable for late-night suppers after work, but also has a sense of atmosphere as a "late-night restaurant" as a bibimbap noodle product. Different from instant noodles soup, after the noodles of Samyang turkey noodles are boiled in water, an appropriate amount of water is left in the pot, and after being put into the sauce packet, it is necessary to stir-fry for about half a minute. It seems that he has become a chef in an instant.

Whether it is the snow outside the window in the northern winter, or the humid and cold air in the southern winter, the "late-night canteen" of the "heavy snow" solar term, Samyang turkey noodles have become a trend, and in the future, this "spicy" and fireworks will also become the soul of more urban night returnees.

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