The small chocolate reflects the magnetic attraction of the Chinese market

Mondo Cars Updated on 2024-01-30

Blue, yellow, green, pink, ......In the production workshop of Jialuqiao Food Manufacturing (Hainan) Co., Ltd., Jiangdong New District, Haikou City, colorful chocolates of different shapes are conveyed on the production line.

The company has invested 3 production lines in Hainan and is planning to invest 4300 million yuan to build the second phase of the factory, expand the chocolate production line to 5, and the flavors and product types will be richer. Meng Weiwei, general manager of Jialuqiao Hainan Company, told a reporter from China's ** newspaper.

Jialuqiao Hainan Company is a microcosm of foreign-funded enterprises increasing investment and expanding production capacity in China since the beginning of this year. According to the latest data from the Ministry of Commerce, from January to October this year, 41,947 foreign-invested enterprises were newly established in the country, a year-on-year increase of 321%。Experts said that the continuous optimization of the business environment, the super-large-scale market, and the perfect industrial chain have continuously enhanced China's attractiveness to foreign-funded enterprises.

Invest more in China.

At the beginning, we had no plans to set up a physical store or build a factory in Hainan. Meng Weiwei said, "In the process of participating in the Consumer Expo, our products were very popular, so I immediately decided to open a physical branch in Hainan." ”

Meng Weiwei said that in the past two years, the company has been deeply cultivating the Hainan market, and will open more stores in Hainan in the future, and then gradually move from Hainan to the whole country. "Of course, we also sell it on the first page, and now consumers all over the country can buy our chocolates online through channels. Meng Weiwei said.

Because of the huge potential of the Chinese market, the company is constantly increasing its investment in the Chinese market. Talking about the company's investment plan, Meng Weiwei is full of longing, "At present, everything is ready for the construction of the second phase of the factory, and only the policy 'Dongfeng' is owed." The Hainan Free Trade Port's policies for foreign-funded enterprises are very superior, and these policies are gradually being implemented, one of which is that 'goods produced in Hainan or containing more than 30% of the value-added processing of imported materials and parts are exempted from import tariffs when they enter the mainland', and when this policy is implemented, we will start the construction of the second phase of the factory. ”

For the future development prospects of the company, Meng Weiwei is full of confidence. "At present, the maximum annual output value of our factory is about 80 million yuan, and the output value is expected to reach 500 million yuan after the second phase of the factory is put into operation. He said.

The business environment continues to be optimized.

The continuous improvement of the business environment is one of the main reasons why more and more foreign enterprises are investing in China and taking root in China.

In this regard, Meng Weiwei has a deep experience: "The efficient and convenient service of Hainan Free Trade Port allowed me to complete things without even going to the site once in the process of setting up the factory. ”

It's not just Meng Weiwei who feels the same way. According to the "Survey Report on China's Foreign Business Environment for the Third Quarter of 2023" released by the China Council for the Promotion of International Trade, more than eighty percent of the surveyed foreign-funded enterprises are satisfied with China's business environment, and the Chinese market remains relatively attractive to foreign-funded enterprises.

Since the beginning of this year, with the introduction of a series of policies to stabilize foreign investment and expand opening up, the business environment in the Chinese market has been continuously optimized. Shu Jueting, spokesperson of the Ministry of Commerce, said recently that China has always been committed to building a market-oriented, law-based and international first-class business environment to better serve foreign-invested enterprises. On the basis of extensively listening to the suggestions and demands of foreign-funded enterprises, focusing on the key and difficult issues in the field of foreign investment, 24 targeted measures have been issued to stabilize foreign investment.

At present, relevant departments and localities are making every effort to implement them, and many specific measures have been introduced recently, and some policies are in the process of being formulated. Shu Jueting said that she believes that with the implementation of these practical measures, the environment for foreign investors to operate in China will become better and better.

Optimistic about the prospects of the Chinese market.

Optimism about the prospects of the Chinese market is also the main reason for foreign enterprises to expand their investment in China.

In addition to the Hainan Company1, Aurora Crystal Czech Company has also increased its investment due to its optimism about the prospects of the Chinese market.

The Chinese market is the market that Aurora Crystal Czech headquarters has focused on cultivating in recent years. Zheng Yao, general manager of sales of Aurora Crystal Czech Company, told a reporter from China ** Daily that this year, the company has increased the layout of offline brand stores in the Chinese market, and set up an online brand to increase brand publicity.

According to a survey by the European Union Chamber of Commerce in China, nearly a quarter of the surveyed companies plan to further or completely place the ** chain in China.

According to the data, in the first 10 months of this year, the actual investment in China by Canada, the United Kingdom, France and other countries increased by more than 90% year-on-yearNearly 4 foreign-invested enterprises have been newly established in the country20,000, a year-on-year increase of 321%;The amount of foreign capital actually used in the manufacturing industry was 2834400 million yuan, a year-on-year increase of 19%。

Gao Lingyun, a researcher at the Institute of World Economics and Politics of the Chinese Academy of Social Sciences, said that the growth of new foreign companies in China shows that China is still a strong attraction to global investors, and "investing in China" is still the mainstream and the general trend.

*Zhang Xiaotao, Dean of the School of International Economics and ** of the University of Finance and Economics, said that by expanding the market scale, improving the business environment, and expanding the dividends of institutional opening-up, China will continue to become the world's most attractive destination for foreign investment, and more foreign capital can be expected to flow into China.

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