Recently, Xiaomi has once again been in the spotlight. Lei Jun, the founder, chairman and CEO of Xiaomi, recently released two eye-catching news through Weibo: one is the release of Xiaomi's surging OS's new logo design, and the other is the imminent release of Xiaomi's smart car, which indicates the full development of Xiaomi's "people, cars and home ecology" strategy.
Judging from the ingenuity of the new logo, Xiaomi Surging OS wants to convey not only an upgrade of the operating system, but also the embodiment of a new concept. This matrix pattern uses "galaxy burst" as its creative source, and the design team expresses the vivid connection between people and devices with a dot matrix unscrewed in the center. Each point is a node, both a device in the Xiaomi ecosystem and the people who use it. Such a design not only enhances the visual effect, but also strengthens the user's expectation for the integration of technology and life.
This release is not only a logo, but also a powerful interpretation of Xiaomi's strategy of "people, cars and homes". Lei Jun expounded on the deep meaning of this concept in an article titled "Xiaomi's New Strategy: The Whole Ecology of People, Cars and Homes". In the future, the Xiaomi ecosystem will not be limited to "people" and "homes", but will also expand to the automotive field. With the intelligent connectivity of the surging OS, seamless connectivity and real-time collaboration between different hardware devices will become a reality, whether at home, on the road, or anywhere else. This cross-device connectivity is inseparable from the Xiaomi HyperConnect framework, which has successfully connected more than 200 categories, covering more than 600 million devices around the world, covering almost all aspects of users' life scenarios.
On the road of deep cultivation of technology, Xiaomi has never forgotten its original intention and continued the pace of long-term investment and technological innovation. In the past 13 years, Xiaomi has achieved a comprehensive layout in many fields, forming a set of "converged technology stacks" on the combination of software and hardware and the comprehensive empowerment of AI. The release of Xiaomi's smart car will be a further solidification of this strategic position.
As the most critical part of Xiaomi's "people, cars and home ecology" strategy, the release of Xiaomi cars has attracted much attention. In the current automotive industry, intelligent transformation has become a trend, and Xiaomi has focused on the construction of "mobile smart space". This is Xiaomi's redefinition of the traditional mission, and it is also a comprehensive upgrade of the user's travel experience needs. From mobile phones to home appliances to smart cars, Xiaomi is gradually building a three-dimensional and diversified smart life circle.
It is reported that Xiaomi will disclose more details about this ecological strategy, as well as the innovative achievements of Xiaomi's engineering team in terms of technology, at the automotive technology conference held on the afternoon of December 28. It is not only a major milestone for Xiaomi to enter the automotive industry with a new attitude, but also marks the further firmness and practice of Xiaomi's vision of intelligent ecology.
In the future, how Xiaomi will continue to advance in the strategy of "people, cars, and home ecology" is waiting to see how the entire industry and every technology enthusiast will be. The new ecology that Lei Jun said may truly change people's perception and experience of technological life.
Let's wait and see the brilliant debut of Xiaomi's smart car and witness the opening of a new era together. Lei Jun talks about the whole ecology of people, cars and homes, Xiaomi's surging OS new logo, Xiaomi Auto pays tribute to Huawei and BYD