In recent years, the life of domestic mobile phone manufacturers can be described as very difficult, and they will be suppressed one after another, which also makes Apple start to eat domestic food while smashing the domestic pot, which makes people look very angry. However, it is estimated that Apple did not expect that Huawei not only achieved the return of the king in three years, but also won very outstanding results with the strong rise of Xiaomi.
In 2018, Lei Jun said at the press conference that within 10 quarters, Xiaomi would return to the first place in China. At that time, everyone thought that Lei Jun was bragging, but according to the latest release of China's market share in November, Xiaomi was directly 524The number of activations of 30,000 units ranks first in China. And judging from the growth rate, Xiaomi has maintained a year-on-year growth of more than 40% for five consecutive weeks, and it has grown very rapidly.
It is worth noting that this time on the list, Huawei has finally appeared after many years. Driven by the Huawei Mate60 series, in November, Huawei directly ranked fourth with a market share of 14%. It is not difficult to predict that with the successive release of Huawei's new products, it will definitely take back more of its own market share and fight for domestic production.
What is very interesting is that when Lei Jun was shouting about benchmarking Apple, many people felt that the people who used Xiaomi mobile phones and iPhones were not the same group, and the people who bought iPhones did not look down on Xiaomi at all. However, judging from the official data released by Xiaomi, more than 45% of Xiaomi's smart ecological users are from Apple, which also shows that Xiaomi's surging OS and people's car home ecology are attracting Apple users to try and switch to the advanced intelligent experience.
The Xiaomi 14 series sold 1.44 million units in just 10 days after its launch, marking the second time in the past few months that a Chinese smartphone has been a big success after Huawei's successful launch of the Mate 60 Pro. The current domestic high-end market share, Apple, Xiaomi and Huawei's total share of nearly 9 percent, which also shows that the pattern of the top three has been formed, and Lei Jun's high-end dream has been completely realized.
Apple has always occupied a dominant position in the Chinese mobile phone market, which has also led to some of its riotous operations, which make users dare not speak out. And now, with the return of Huawei and the strong rise of Xiaomi, it is obvious that the situation has reversed. According to the well-known analyst Ming-Chi Kuo**, iPhone shipments in the Chinese market will continue to decline in 2024, which also shows that the era of truly domestic machines is coming.