Recently, the Shaanxi Provincial Public Security Department's Cyber Security Corps released a message on WeChat*** that an online anchor Zhang Meili was arrested by the Suide County Public Security Bureau on suspicion of picking quarrels and provoking trouble. At the same time, the five relevant personnel involved in hiring Zhang Meili to conduct vulgar live broadcasts were also administratively punished in accordance with the law.
It is understood that the network anchor Zhang Meili quickly became popular for insulting her mother during the live broadcast. She has gained a certain amount of attention on the Internet by pretending to be crazy and stupid, using the Internet to create topics, and insulting others at will.
As Zhang Meimei's online popularity continued to increase, she began to proclaim herself as the spokesperson of Suide, but she fell into all kinds of bad behaviors. According to reports, Zhang Meili not only often enjoys the "overlord meal" for free, but also refuses to pay transportation expenses, forcibly advertises, insults others at will, and other bad behaviors, and even involves picking quarrels and provoking trouble.
In this process, in order to pursue the effect of increasing fans and bringing goods, some network anchors chose to hire Zhang Meili to conduct live broadcasts, and deliberately teased her to scold, or co-produced vulgar ** with her, so as to attract more attention and fans.
This incident has once again triggered attention and reflection on the chaos in the online anchor industry. As an emerging professional group, the words and deeds of online anchors not only represent their personal image, but also relate to the reputation of the entire industry. Therefore, bad behavior must be dealt with seriously to maintain the health and order of the network environment.
At the same time, this also reminds the majority of netizens that they should treat online live broadcast content rationally, not blindly follow the trend, improve their ability to distinguish right from wrong, and jointly create a good online atmosphere.