As we all know, now independent brands have also begun to compromise with consumers in terms of **, such as Chery Tiggo 9, which has been very strong in the terminal before, and the current market ** has given signs of a reduction of 10,009, and the Tiggo 9 after the discount is as low as 13You can get it for 40,000 yuan.
The data comes from the network and is for your reference only).
You must know that a year ago, the actual transaction price of this car was basically around 17-190,000 yuan. And now? Tiggo 9 can be purchased at the terminal for almost 100,000 yuan, which shows how big the profit margin of the joint venture mid-size SUV that was more expensive than it was before. It is worth mentioning that the areas with this discount are Guangzhou, Foshan, Zhangjiakou and other places.
As a domestic fuel mid-size SUV that hit the mid-to-high-end SUV market, Chery Tiggo 9 was named "the most beautiful Chery SUV" after entering the market. In the eyes of Chery fans, being able to drive a Tiggo 9 on the street now is a symbol of a small career, which shows how much influence the Tiggo 9 has on consumers who love it.
However, with Geely, BYD, Changan Qiyuan, Deep Blue and other brands relying on new energy technology in recent years, now Tiggo 9 has to lower its head and make up for some market share losses through substantial price reductions. After all, in the final analysis, with a car purchase budget of about 150,000 yuan, consumers can choose Navy S7, Leap C11 extended range, BYD Song PLUS DM-i, Geely Galaxy L7 and other family SUVs that take into account performance and economy, as well as Buick Envision S and Peugeot 4008 joint venture SUVs that have fallen to the bottom. Therefore, when the original selling point of the Tiggo 9 is no longer attractive, and only one is left to vigorously advocate the so-called "self-development of internal combustion engine technology", its market prospect can be imagined.
But as far as the product itself is concerned, the Chery Tiggo 9 model currently on sale actually has nothing to say in terms of power, configuration, and space. Among them, 2According to different model configurations, manufacturers provide two versions of two-wheel drive and four-wheel drive, which further enriches the choice space of consumers. Therefore, in addition to the brand premium and word-of-mouth attention, Tiggo 9 is not particularly bad in my opinion, and its actual ** really gets about 150,000 to sell, I believe that the Chinese people are still more recognized.
From the point of view of appearance, the current Tiggo 9 is actually more in line with the aesthetics of the Chinese, the waterfall grille is blackened, the oval grille is Chery triangle LGOO, the hood line is tight, the front surround is embellished with black through-type decorative strips, and the standard configuration of matrix headlights enriches the layering and sense of technology of the front face. Viewed from the side, the waistline is sleek and the design elements such as concealed door handles and floating roof are applied just right, making the close-spoke two-tone wheel style look less out of place than a premium one. The design of the rear is more conventional, with through-type LED taillights and a double-sided chrome exhaust layout, which is recognizable, but not much.
The interior design is slightly different from our common new energy vehicles, and the dual screen is a double 123-inch design, standard Qualcomm Snapdragon 8155 chip, the interface is easy to read, and the blue and white UI color scheme looks refreshing and concise, but the underlying operation logic is a bit cumbersome, and it requires a certain learning cost to adapt. However, in terms of configuration, the interior performance of this car is better, except for the front end of the dashboard, the edge of the door panel storage compartment, etc., most of the places you see are covered with soft materials, and the rose gold trim treatment makes the cabin atmosphere very advanced. However, the design of the touch steering wheel buttons is not very user-friendly. In addition, the Tiggo 9 is equipped with L2 level assisted driving as standard, and the front row is also equipped with soundproof laminated glass as standard, which is worthy of the price in terms of configuration richness.
In terms of power, the whole model is equipped with a maximum power of 261 horsepower0T Kunpeng engine, the two-wheel drive version is matched with Chery's self-developed 7-speed wet dual-clutch gearbox and Aisin 8AT gearbox, and the four-wheel drive version is fully matched with Aisin 8AT gearbox, in terms of power performance, the two-wheel drive version has reached an acceleration level of 7 seconds and 5 hundreds, while the four-wheel drive version is one second behind, but the driving stability is better, and the front section pushes back more strongly. In addition, it is worth mentioning that the dual-clutch version is smoother to drive than the Aisin 8AT version, which is contrary to common sense.
Conclusion
Although the native configuration of Chery Tiggo 9 is very sincere, under the competitive trend of new energy involution in 2023, various automotive industries have technology "flowering", which is bound to make fuel vehicle head companies like Chery feel anxious, so in order to ensure market share, Tiggo 9 has to reduce the price when it should be. But we can't deny that the Tiggo 9 itself has good product power, power, comfort, and functionality, and the only disadvantage may be that the fuel consumption is relatively high and the brand awareness is average.