Most common fruits are red, yellow, or green, while few are blue. What is the reason for this phenomenon? In this article, we will reveal the story behind the blue fruit from multiple perspectives such as biology, color science and market demand.
1. Biological perspective: the scarcity of natural blue fruits.
1.Pigment**.
The color of the fruit is mainly due to the pigments in it, such as carotenoids, anthocyanins and other flavonoids. The pigment of blue fruits is mainly anthocyanins, which have a strong antioxidant effect and help protect the fruit from UV damage.
2.Genetic variation.
The scarcity of blue fruits is associated with genetic mutations. In nature, plants have a low rate of genetic mutation, and the mutated traits do not necessarily meet the survival needs of organisms. As a result, the blue fruit gene is gradually eliminated in natural selection, resulting in the scarcity of blue fruit varieties.
Hotspot Engine Project 2. Color Perspective: Visual Identification of Blue Fruit 1Color Psychology.
Blue gives a sense of freshness and serenity, but it can also evoke a sense of distance. The color of fruits affects consumers' desire to buy to a certain extent, and warm colors such as red and yellow are more likely to stimulate people's appetite.
2.Visual identity.
Among the many fruits, the blue fruit is unique and easy to attract the attention of consumers. However, blue fruits are not easily accepted in the market due to the low recognition of the color, which has also led to the decline of blue fruit varieties.
3. Market demand perspective: consumer preference and industry guidance.
1.Consumer preferences.
In the market, bright colors such as red and yellow fruits are very popular among consumers. Consumer awareness and acceptance of blue fruits is relatively low, resulting in a lack of market demand.
2.Industry guidance.
The fruit industry tends to prioritize consumer preferences when developing new varieties. Therefore, under the premise of low market demand, the cultivation and R&D investment of blue fruits is less, which further affects the variety and quantity of blue fruits.
4. Exceptions to blue fruits.
1.Blueberry. Blueberries are one of the most common blue fruits in the market. Thanks to its unique color, rich nutritional value and unique taste, blueberries have gradually become one of the favorite fruits of consumers in recent years.
2.Gooseberry. Gooseberry is also a blue fruit with a sweet and sour taste, rich in vitamin C, and has a certain market prospect.
The scarcity of blue fruits is due to multiple factors such as biology, color science and market demand. Although blue fruits occupy a small share of the market, they still reveal the diversity and unique charm of colors in nature. In the future, with the improvement of consumers' awareness of blue fruits and the guidance of industrial policies, we may be able to see more blue fruit varieties appear.
I hope this article can inspire and help you! Thank you for your likes and shares.