The self-study room, which started at half past three after class, put on the coat of AI study room during the "double reduction", will be popular in the education and training industry in 2023, and some institutions will have statistics that 3,000 institutions will join the AI study room in 2023 alone, and the number is increasing.
Is the AI study room model really good?Teachers can learn well through learning machines to teach students who can't teach well one-on-oneTo a large extent, the boom of AI study rooms has nothing to do with its own model, but is an option for the "double reduction" policy to force the education and training industry to carry out compliance transformation.
The supply side of discipline training is limited, but there is a demand in the market, so a compliant model is needed to meet the needs of discipline training.
The "double reduction" policy and the subsequent "Interim Measures for Administrative Punishment of Off-campus Training" are forcing a major change in the mode of operation of the education and training industry, and all this will happen in 2024.
The first is the enrollment model, the traditional enrollment model is illegal under the new regulations, so it is urgent for education and training institutions to make new attempts and changes in the enrollment model, and finally choose the enrollment method that suits themDifferent from the original sheep-herding relaxed enrollment environment, after the "double reduction", many enrollment methods in the education and training industry are difficult to take advantage of the enrollment that tends to be more word-of-mouth, and begin to compete for teaching quality
Second, there is a fundamental change in the operating model;The fee can not exceed three months, the training time can not be later than 20:30, the tuition fee needs to be paid to the supervision account, and the class fee can only be received after the class is completedHow to operate under the compliance rules set out in all policies puts forward new requirements for the operating model of the institution;
Again, the pattern of the education and training industry has undergone fundamental changes, in the past, discipline training was dominant, and even the mainstream supported the entire education and training industry, but now with the deepening of the double reduction, discipline training "collapsed", and the development space of non-discipline training began to increase. According to iResearch, the scale of the domestic quality education market is expected to reach 7,151 in 2023500 million, with a compound growth rate of 19% from 2021 to 2023. In the heyday of discipline training, Xueersi once reached the peak of the industry with its standardized operation model.
Whether non-academic training can be standardized, will there be a giant similar to "New Oriental, Xueersi", this will not be known until the next few years, and now, more institutions are facing the future development direction of quality trainingThe critical point of non-disciplinary development space is **?How can we quickly "stake the ground" and increase the expansion efforts?
In addition to the changes in industry rules and patterns, why is the education and training industry facing unprecedented changes in 2024?
The most important factor is that as the most important part of the supervision - the whole process of prepaid supervision is about to be completed, so that the strong regulatory system network for off-campus training institutions has been completely "repaired", from the supervision of front-end enrollment to the strict investigation of back-end violations - "Interim Measures for Administrative Punishment of Off-campus Training", the operation of off-campus training institutions is completely under supervision.
Under the "constraints" of rules and regulations, off-campus training institutions are either under compliance and "reborn" to find the operation mode and way in compliance, or they can only turn around and leave
In 2024, the test of the entire education and training industry has just begun!