Huawei, which has been resurrected from the crippling sanctions imposed by the United States, surprised the industry and surprised consumers with the launch of the Mate 60 Pro in August last year, a fifth-generation (5G) mobile communications smartphone using a 7nm (nanometer, billionth of a meter) process.
Huawei capitalized on this growth, recording a 36The year-on-year growth rate of 2% increased its smartphone market share in China to 139%γIn the first two weeks of this year, sales surpassed Apple, surpassed Apple, and ranked first.
Now there is news that Huawei is working on the world's first tri-fold phone, which may come with a 10-inch display. The foldable phone will target products from two major tech manufacturers β the Samsung Galaxy Z and the Apple tablet iPad. And is expected to target the tablet market at the same time, which sells more than 1300 million units.
Huawei's goal in preparing to launch a trifold smartphone is to encroach on the market monopolized by the iPad. Apple's iPad has a 40% global tablet market share, and Samsung's Galaxy Tab has 19%. An industry insider said, "If tablet-type smartphones are foldable, the demand for tablets is expected to drop significantly.
With Huawei's efforts in foldable phones, the market share of foldable phones in OPPO and vivo fell sharply last year.
Huawei's swift action has also made Apple and Samsung no longer "lazy" and busy. Samsung has completed the development of a rollable display with a rollable screen, and the market expectation for the release of a rollable phone is growing. There's also a possibility that Samsung might be the first to launch a trifold phone that folds twice, as Huawei did. Samsung is an absolute powerhouse in the global foldable phone market, with a market share of 66% last year.
Apple has also recently started preparing for the production of foldable phones that fold horizontally. Final production is expected in 2026 at the earliest. According to digital blogger Fixed Focus Digital:
Apple is speeding up the research and development of folding screen products, and has purchased several devices sold by friends for disassembly research, but it is said that because the screen test on the display side is not up to par, the project has been temporarily shelved. β
It can be seen that Apple is indeed preparing to accelerate the pace of development of folding screen mobile phones.
With the launch of trifold smartphones, Huawei will continue to maintain the first place in the domestic foldable smartphone market share and is expected to compete with Samsung in the global market.
In addition, experts say it is only a matter of time before Huawei overtakes Apple to become the number one smartphone market in China. If Huawei's strategy succeeds, the global smartphone market, which Apple and Samsung share about 20% of the market, will inevitably change. Based on the expansion of sales in emerging markets such as China, it is likely to shake up the two major systems of Apple and Samsung in the global smartphone market.
Huawei will launch a 10-inch triple-fold phone, with the goal of "cannibalizing" Apple's iPad market share, what do you think about this?
Like to like and collect! Welcome to the Digital Chinese New Year Challenge and follow seventech!