[Building a Dream of Modernization, Drawing a New Picture, and Performing Duties of the Representative Committee].
Guangming ** reporter Zeng Yi.
Take a look at these vulgar 'beautiful girl' figurines! Looking at the ** in the mobile phone, Zhang Yongmei was worried. On the ninth day of the Lunar New Year, she came to the office early and wrote down a proposal to be brought to the National People's Congress and the National People's Congress - "Suggestions on Further Strengthening the Supervision and Guidance of the Cultural and Creative Products Market for Minors".
As a deputy to the National People's Congress and secretary of the Party Committee of Zhenhai Middle School in Ningbo, Zhejiang Province, Zhang Yongmei's focus has always been on education. This year, on the basis of many investigations, she prepared a total of 4 suggestions: there are high-level implementation of basic education according to aptitude teaching, there are supervision of cultural and creative products involving minors, there is the construction of integrated teachers of ideological and political courses in primary and secondary schools, and there are independent enrollment, all of which are related to education.
The figurine industry is predominantly young, with products that are sexually explicit, violent, or pornographic, often mixed in and hidden in hidden corners. A small-scale manufacturer of vulgar figures can have an annual output value of 30 or 40 million, and the gross profit is 20%. Zhang Yongmei said that at present, some of the cultural and creative consumer goods for minors on the market have violated basic educational ethics and distorted children's values.
In Zhang Yongmei's view, there are several problems in the market of cultural and creative products involving minors: "First, vulgar products are repeatedly banned, and the values of minors are affected; Second, the product design is a side ball, and it is difficult to determine the problem in accordance with the law; Third, production and sales are highly concealed, and traditional supervision is difficult. ”
Cultural and creative products involving minors not only have entertainment significance, but also assume the important function of guiding teenagers and children to be positive and help them form a correct world view, outlook on life and values. To this end, Zhang Yongmei gave three "recipes".
Carry out special rectification and implement whole-link governance. Zhang Yongmei suggested that the market supervision department should take the lead, and cooperate with cultural tourism, public security, network information, education and other departments to carry out centralized investigation and punishment of cultural and creative enterprises, shops around campuses, online e-commerce platforms and other links, and then increase normalized supervision and inspection after centralized cleanup, so as to eliminate production and sales from the source. E-commerce platforms should be strictly reviewed, and use various technical means to screen merchants' advertisements and design copywriting.
It is equally important to strengthen social supervision. Zhang Yongmei suggested, "We can choose typical cases of vulgar cultural and creative products, and then trigger extensive public discussion, so as to transmit the correct concept and try to eliminate the negative impact that has been generated." At the same time, from the perspective of schools and families, relevant special education and home-school activities should be added in a timely manner, so that parents and minors can understand the harm caused by vulgar cultural and creative products and improve their ability to discriminate. ”
Fundamentally, it is still necessary to let the good money drive out the bad money. Zhang Yongmei suggested that the cultural and tourism departments should strengthen the cultivation and support of cultural and creative industries, introduce positive incentive measures, encourage cultural and creative enterprises to cooperate with museums and research institutes, and combine them with traditional Chinese culture and intangible cultural heritage elements to create more cultural and creative products with modern aesthetics and practical value, and squeeze the living space of vulgar products with high-quality products with temperature and attitude, so that cultural and creative products can play a greater role in educating people.
Bright**" 2024-02-20 04 edition).
*: Guangming Network - "Bright **".