Drinking water, a trivial matter, is becoming more and more important to people's hearts. Since the beginning of the 20th century, the benefits of boiling water and drinking boiled water have been continuously popularized in China, effectively avoiding many infectious diseases, and at the same time, it has also allowed Chinese people to cultivate a good habit of drinking hot water. Even now, boiling is still the basic method of water purification in most households in China.
For the general public, the solution that can effectively solve the safety of drinking water in most cases is to buy pre-installed water sources such as purified water and mineral water, or to purchase water purifiers to improve the quality of household water. Starting from the actual domestic water needs, the use experience of water purifiers is more environmentally friendly and affordable.
As a result, the water purifier industry has achieved rapid growth in the past few years. There have been incomplete statistics, at present, there are more than 3,000 domestic enterprises producing water purification equipment, and more than 1,000 market brands. Although a large number of water purifiers provide enough consumption options for the market, they also cause consumers' decision-making burden.
What kind of water purifier is the most suitable for public life?" right”？
What looks like pure water is really pure?
Take the common problem of calcium and magnesium ion retention as an example. People who love to drink hot water often find that there is limescale in the kettle, and the reason behind it is that the water content is too high in calcium and magnesium ions, which is commonly known as hard water, and this kind of water has a poor drinking taste.
The birth of water purifier products is to purify water as the goal. Some bells and whistles are secondary options, and the core performance index that determines the product power of the water purifier must be the water purification performance. A truly excellent pure water purifier should be pure when the purified water is completed.
First of all, we will talk about two small knowledge, the water quality measurement standard TDS that everyone is familiar with every day, the full name is Total Dissolved Solids, which represents the total amount of dissolved solids in water. The lower the TDS value, the purer the water quality. As for the "hardness" of water, if it can be confirmed that there are only calcium ions in the water, it can be estimated by measuring the content of conductive metal ions in the water, and the higher the value, the harder the water quality.
How far is it from a worry-free water purification experience?
Return to the actual use case. For users, in addition to the purification performance of the core of the water purifier, the most important thing is the user experience.
Velocity of water discharge
For multi-population household use scenarios, the impact of water dispensing speed on the experience is almost the first. As far as the water purifier industry is concerned, the 1000g flux water purifier is already a high-flow product.
Net wastewater ratio
Wastewater ratio refers to the volume ratio of pure water produced by a water purifier to the wastewater discharged per unit of time. Generally, the water purification equipment that uses RO membrane filtration adopts wastewater ratio, which relies on reverse osmosis membrane to purify tap water, and after the tap water is compressed through the reverse osmosis membrane, it becomes two parts: pure water and wastewater, and the ratio of pure water and wastewater is the wastewater ratio. For example, the "wastewater ratio of 1:3" of the water purifier means that when the water purifier makes water, every 1 part of pure water will produce 3 parts of wastewater.
Water health, a simple life need, requires a new understanding。In addition to the basic needs of purification, the public should get a delivery experience that improves the quality of life. For the actual pain points and needs of users in the home scene, they are analyzed by brands with real market insights, and are reflected into concrete product functions such as fast water dispensing speed and convenient use. What users need is a more realistic water purification result and experience, and find a Mr. that combines functions and brands right。