Last year, BYD achieved outstanding results, allowing us to see China's leading level in the new energy track, on January 31, BYD and UEFA signing ceremony was held in Shenzhen. Become the official partner of the 2024 European Cup, the union of new energy giants and the European Cup, come to a time BYD joins hands with the European Cup to help green development, especially we know that BYD has achieved outstanding results in 2023, in the first half of 2023, BYD became the first Chinese brand in China to enter the top ten in world sales in 70 years, and surpassed Suzuki Group to rank ninth in global sales at the end of 2023, these data all show BYD's leading position in the new energy vehicle industry.
At the signing event, BYD and UEFA signed a soccer ball to complete the signing ceremony. BYD will appear in the 2024 Euro Cup as an official car, providing green and low-carbon travel services for the 2024 football event, not only providing official cars, but also preparing a variety of BYD models at the competition venue, so that European consumers can feel the infinite charm of new energy technology at zero distance. After more than 30 years of hard work, BYD has completed the new energy group covering more than 400 cities in 50 countries and regions on six continents around the world, achieved annual sales of 240,000 vehicles, and opened a new era of independent shipping for Chinese auto brands
BYD and UEFA not only reached a partnership relationship, but also UEFA representatives test drove the models during the U8, Denza D9, and Denza N7, and affirmed BYD's achievements in electrification and intelligence. Make intelligence more inclusive of consumers.
After the signing event, UEFA representatives visited BYD's exhibition hall, so that UEFA representatives have a better understanding of BYD's technology, and it is precisely with strong technical strength and high-quality products that BYD's brand positioning and price in overseas markets are enough to match BBA, fully demonstrating the strength and confidence of China's intelligent manufacturing. The combination of BYD and the European Cup is not only the result of BYD's achievements, but also the result of China's best efforts.