In the era of Internet celebrities, entrepreneurs are also following suit.
Recently, at the 24th annual meeting of the Yabuli China Entrepreneurs Forum, Zhou Hongyi, the founder of 360 Group, said that he is an uncle in red, not the so-called "cardinal, cardinal, and red-clothed cannon".
Zhou Hongyi also said, "Now that is the era of Internet celebrities, I have now worshiped Yu Minhong as a teacher, learning how to be an Internet celebrity, and working diligently every day."
Zhou Hongyi also believes that entrepreneurs should actively understand, learn, become and cultivate Internet celebrities, and integrate them into the development of enterprises to adapt to the changes of the new era.
It is worth noting that some time ago, it was reported that 360 Group decided to take live streaming as one of its annual plans, and Zhou Hongyi will participate in it. "Make Lao Zhou a big Internet celebrity first, and then promote the goods,".
Regarding this matter, Zhou Hongyi responded at the time that 360 did not have any plans to do live broadcasting.
Zhou Hongyi believes that "the end of Internet celebrities is not live broadcasting".
Live streaming is just one way, for example, there is no live streaming in Harbin, but many people come to Harbin to travel through the form of network economy, which is also a combination of a new tourism business model and Internet celebrity economy, so as an entrepreneur, you must study it. Zhou Hongyi said.
It is worth mentioning that at the beginning of January this year, Zhou Hongyi posted on Weibo, "Old friends come to Dongfang to select and collectively learn the Internet celebrity economy, strive to understand the traffic password, keep pace with the times and keep up with the rhythm of the times, and listen to Yu Minhong and Dong Yuhui share their efforts and persistence." ”
The picture shows that Feng Lun and other old entrepreneurs are listening intently to Dong Yuhui and others sharing.
According to public information, Yu Minhong, born on September 4, 1962 in Wuxi City, Jiangsu Province, failed in the college entrance examination in 1978. In 1979, he failed again in the college entrance examination for the second time. In 1980, he took the college entrance examination for the third time and was finally admitted to the Department of Western Languages of Peking University.
After graduating from Peking University, Yu Minhong stayed on to teach, and was later punished by Peking University for running a school privately. In 1991, Yu Minhong resigned from Peking University and went to a tutoring institution.
In 1993, Yu Minhong officially founded Beijing New Oriental School.
In 2006, New Oriental was officially listed on the New York Stock Exchange.
In 2020, Yu Minhong was worth 20 billion yuan, becoming the richest principal in China.
However, in 2021, after the sudden change in the situation and the introduction of education and training policies, training institutions such as New Oriental suffered a serious blow, during that time, Yu Minhong surrendered 1,500 teaching points, and the decoration cost alone was as high as more than 70 billion.
Later, Yu Minhong saw the potential value of the Internet celebrity economy, established Dongfang Selection, and cultivated well-known Internet celebrity anchors such as Dong Yuhui.
Author |Zhang Xiaolei.