Visit the bazaar, buy New Year's goods, and welcome the Year of the Dragon. On January 26, the 2024 Xianyang High-tech Zone Live Broadcast New Year's Festival of "Visiting Xianyang in the Year of Fire" was officially opened at Duanquemen Square in Liangsidu Park. Wang Qinglin, a fourth-level researcher of the E-commerce Department of the Provincial Department of Commerce, Wu Yanqing, a fourth-level researcher of the E-commerce Department of the Provincial Department of Commerce, and Kang Le, a fourth-level researcher of the Municipal Bureau of Culture and Tourism, attended the event. Yan Lei, deputy director of the Municipal Bureau of Commerce, and Chen Xin, deputy director of the Management Committee of the High-tech Zone, delivered speeches.
After the launching ceremony, Zhang Wuxin, the second-level inspector of the Provincial Department of Commerce, Cheng Wenjie, the deputy mayor of Xianyang City, Liang Feng, the deputy secretary-general of the city, Cui Heng, the director of the Municipal Bureau of Commerce, and Liu Min, the deputy director of the Market Operation and Consumption Promotion Department of the Provincial Department of Commerce, toured the exhibition to understand the exhibition.
This live broadcast of the New Year's Festival activitiesIt has broken the traditional shopping model of New Year's goods and adopted the form of online + offline physical operationCreate a one-stop shopping platform for New Year's goods that integrates "buying New Year's goods, watching performances, and appreciating folk customs".
At the event site, more than 60 merchants from 13 counties and districts in Xianyang, more than 1,000 kinds of special agricultural products and multi-category supermarket products such as China Resources Vanguard and Renrenle gathered at the scene, and the products covered Shaanxi special food, dried fruits and fruits, special agricultural products, handicrafts, miscellaneous grains and vegetables and other high-quality commodities, with complete categories and affordable, citizens and friends can buy all New Year's goods in one stop.
At the same time, all businesses also interact with each other through the anchor's live webcast, connect on the cloud, and citizens and friends can also enter the live broadcast room through their mobile phones to achieve one-click procurement and the happiness of buying enough New Year's goods. The event lasted for three daysDuring the event, you can also enjoy a number of cultural performances such as dance, magic, band, face changing, cross talk, etc., and citizens can also experience the colorful cultural atmosphere and unique charm of traditional culture while buying New Year's goods.
In 2024, the high-tech zone will continue to plan a series of novel, creative and traditional activities to further promote the excellent traditional culture of the Chinese nation and enrich the spiritual and cultural life of the people.