The Future of Tourism: The Deep Integration of Aviation and Tourism.
With the booming global tourism industry, the combination of aviation and tourism has become a trend. Recently, Shenzhen Overseas United Tourism Group announced that its wholly-owned subsidiary, together with Overseas International Travel Service (Shenzhen) and Hainan Real Travel International Travel Service and Xinjiang Cultural Tourism Investment Group, jointly established a joint venture company in Xinjiang - Xinjiang Cultural Tourism Tianhe Aviation Service, which not only marks the deep integration of aviation and tourism, but also the exploration and layout of the future tourism industry.
The joint venture will mainly provide aviation + tourism-related services in Xinjiang, actively promote strategic cooperation with airlines, lay out the integration of aviation + tourism resources, and realize the tandem and intensive operation of the industrial chain. This strategic layout will help promote the development of tourism in Xinjiang, and will also provide new ideas and directions for the development of global tourism.
As part of the joint venture, Hainan Zhen Travel has been committed to providing travel consulting services, travel agencies and related services, ticketing** services, air passenger ticketing ** services and other businesses. Its rich experience and resources will play a positive role in promoting the development of the joint venture.
As a large state-owned enterprise in Xinjiang, Xinjiang Cultural Tourism Investment Group has strong support and resource advantages. The addition of the group will provide solid guarantee and support for the joint venture company, further enhancing its competitiveness in the aviation + tourism sector. Cultural Tourism Investment Group is a large-scale cultural tourism flagship enterprise approved by the Party Committee and the People's Government of Xinjiang Autonomous Region, shouldering the important mission of promoting the implementation of the national cultural revitalization project and the strategy of rejuvenating Xinjiang through tourism, and promoting the transformation of Xinjiang from a large tourism resource region to a strong tourism economic region. The company has a registered capital of 10,288,000 yuan, 35 holding companies, 3,898 employees, 11 star-rated hotels of various types, and has the right to operate or operate 4A-level scenic spots such as Nalati, Kanas, Grape Valley and Jiangbulak, as well as 4A-level scenic spots such as Karez and Kumutag Desert. As of August 2022, the company's total assets are nearly 10 billion yuan, and with the continuous development of the global economy and the improvement of people's living standards, tourism has become an important part of the global economy. The in-depth integration of aviation and tourism will bring more opportunities and challenges to the development of the tourism industry. We have reason to believe that the new tourism enterprises represented by Xinjiang Cultural Tourism Tianhe Aviation Service will lead the development trend of the future tourism industry and inject new vitality and impetus into the development of the global tourism industry.