February 17 is the last day of the Spring Festival holiday. The night tour of Jinjiang is still crowded.
It is understood that since the Spring Festival, the night tour of Jinjiang has continuously dominated the list of "Top 3 Popular Attractions in Chengdu", and 38 tourists have been received by water cruise ships and docks for 8 days820,000 person-times, a year-on-year increase of 37341%, of which, 970,000 passengers, a year-on-year increase of 166%, and 30,000 boat passengers, a year-on-year increase of 198%. It is reported that the number of tourists and tourism consumption on night tours of Jinjiang have reached a record high.
New routes and new products are booming
During the Spring Festival, the night tour of Jinjiang at Chenghua Park Wharf newly launched the Gushu Streamer Lock Experience Tour, as the first lock experience product in Chengdu, won the favor of many citizens and tourists; In the ** square wharf, a new product of Shuwei Jinjiang water-themed hot pot boat is newly launched, so that citizens and tourists can eat hot pot, enjoy the bright light and shadow on both sides of the strait, and watch the special performance of Bashu flavor in the ship.
New scenarios and new business formats are making efforts
During this year's Spring Festival, relying on the waterfront space complex, the night tour of Jinjiang digs deep into the cultural theme of Chengdu's December City, and creates a new lively scene of "New Year's Lantern Market" at various wharves along the Jinjiang River during the night tour, bringing the authentic New Year's flavor of Chengdu to the scene and attracting many tourists to check in.
At the same time, the dock merchants have innovatively launched festivals** and New Year special products, and added commercial discount activities on cruise tickets, so that commercial revenue continues to reach new highs.
The new boat activities are eye-catching
Four new cruise ships have been added to the night tour of Jinjiang, which further increases the number of cruise ships during the Spring Festival. At the same time, around the theme of "Happy Chengdu, Longteng Wanli", the launch includes the immersive theme interpretation of the Spring Festival of the 2024 Dragon Teng Prosperous Age, the Dragon Hunt, Painting All Things and other New Year special activities, attracting many tourists at home and abroad to come to the land of abundance to celebrate the Chinese New Year with the flavor of Bashu.
Among them, the upgraded Galaxy Dream Activity depicts Chengdu, the happiest city, in the most dreamy form, presents the ritual sense of welcoming and praying for blessings with the Dream Galaxy, and uses 10,001 wishing lamp balls to illuminate the ordinary fireworks, bringing together the expectations of the majority of citizens and tourists for their home and country in the New Year, and the yearning for a happy and beautiful life, so that the majority of citizens and tourists can immerse themselves in the "happy Chengdu in the fireworks" during the tour.
Chengdu **Jinguan News Reporter Liu Lu Yu Li Editor-in-charge He Qitie Editor Wen Zhu.