The original meaning of the masses is the broadest masses of the people.
In the name of "the public", mobilizing the masses and uniting the masses is the original intention of a newspaper with a glorious history of 85 years. On the occasion of the 85th anniversary of the founding of Volkswagen, carrying high hopes and trust, the new "Volkswagen" platform was launched. From the party to the party, the requirements of the times have changed, and the communication carrier has changed, but the main theme of uniting the masses has always been high.
Looking back at the road ahead, during the years of the revolutionary war, from the public publication of the "Regulations on the Protection of Human Rights" to the reporting of rent and interest reductions, we organized and mobilized the masses to devote themselves to the revolutionary cause in various forms, rallied the people from all walks of life closely around the party, built a new Great Wall with flesh and blood, and won victory after victory.
During the period of reform and opening up, we focused on the practice of urban and rural reform and development in Shandong, from the construction of rural grassroots organizations to the integration of trade, industry and agriculture, from the experience of Laixi to the "Weifang model", and the detailed and convincing reports inspired countless pioneers to use their passion and wisdom to jointly set off the great wave of Shandong's reform and opening up.
Entering the new era, our pen has the perseverance of decisive battle and decisive victory, uprooting the roots of poverty, the courage of white clothes and retrograde expedition in the lens, and the ...... of large factories and small shops moving forward side by side and leading enterprises hand in handIn the midst of the abundance of the people and the lights of thousands of homes, the hard-won achievements have ignited hope, marked unity, and engraved struggle.
The fine soil is piled up, and the immortal monument is achieved; Trickle into the sea, gathering the torrent of the times. Looking back on the magnificent journey of 85 years, after the media revolution of lead and fire, light and electricity, data and network, the background of uniting the public is bright and dazzling, the power of uniting the public is surging, and the value of uniting the public is particularly prominent. We are more convinced that strength comes from the masses and strength comes from unity; People's will is the greatest politics, and consensus is the driving force for progress.
Embarking on a new journey, the world has undergone all-round and in-depth changes in a century, and the unstable and uncertain factors in the external environment have continued unabated, putting forward higher requirements for building consensus and gathering strength. Only by uniting the masses, focusing on the central task, grasping the greatest politics, uniting into "a piece of hard steel" under the banner of the party, and forming a good situation of thinking in one place and working hard in one place, can we go on the expedition of glory and dreams together.
Today's Shandong has marched to a new historical position, and every step forward is inseparable from the strong unity of the party and the people, and from the wisdom and strength of hundreds of millions of people. The greater the goal and the more arduous the mission, the more it is necessary for the party media and the party to be a good "glue" and "cohesive", seek the greatest consensus in diversity and diversity, boost morale and spirit, and encourage the majority of party members, cadres and the masses to form a majestic momentum of unity and invincibility, and unite and move forward towards a common goal.
To unite the public with the "public", we must lead and seek consensus with values. Today's "public" is facing an invisible ** field. To compete for influence and gather centripetal force, what is needed is to build in people's minds. From departments and bureaus to prefectures and cities, from universities to enterprises, through information sharing, channel sharing, and platform sharing, the public can build and empower the "public", which will further enhance the communication power and build the guiding force. We must stick to the value position, bridge the macro and micro temperature difference, draw the largest concentric circles, shape a good development environment with a positive environment, guide all fronts and all walks of life, consciously serve the overall situation of economic and social development, and realize the integration and coexistence of Shandong's development and resonance at the same frequency.
To unite the public with the "public", we must gather the wisdom and strength of the people with a platform. Propaganda and ideological work is the work of people, and the focus of gathering the hearts of the people should be in the first place. 9 newspapers, 8 networks, 8 terminals, more than 800 Internet platform accounts formed a full matrix, covering 4 people600 million, this is the most solid foundation of "Volkswagen", and it is also the greatest confidence of "Volkswagen" to unite the public. We must scientifically grasp the laws of communication, integrate communication resources, make good use of the "large traffic platform", shape the advantages of traffic generation with strong product strength, enhance the ability to dialogue with hundreds of millions of people, and make the Internet, the biggest variable, the largest increment in career development.
Volkswagen was born in the Volkswagen and has always been a member of the Volkswagen. Unite the public and build consensus, the key is not who is high and loud, the key is whether you can grasp the needs of the audience, speak the words into the ears of people, and speak the reason to the hearts of people. Throw yourself down, go into the public, put down the shelves, communicate on an equal footing, tell the stories of the people, speak the language of the people, grasp the laws of communication, and keep close to the actual needs, and the voice of the "public" will surely spread wider and reach the hearts of the people.
Volkswagen ** commentators).