Trumpchi officially launched the Lunar New Year version of the model: the market strategy and product upgrade of the Lunar New Year.
Introduction. The Lunar New Year is an important traditional festival in China, and it is also the first time in the automobile market. In order to cater to the needs of consumers, automakers have launched a variety of new models and special edition models. In this context, Trumpchi officially launched the Trumpchi E series of Chinese New Year models, including Trumpchi E8, ES9 and E9. These Lunar New Year models have undergone many upgrades such as exterior, interior and powertrain, aiming to attract more consumers' attention and choice.
Trumpchi E8 Chinese New Year Edition: Exterior upgrade and plug-in hybrid power system.
First of all, let's take a look at the Trumpchi E8 Chinese New Year Edition. This model adds the Year of the Dragon armor kit to the original model, which is mainly reflected in the significant upgrade of the appearance. **The front face of the model has added a through-type chrome trim strip, and the bottom guard bar has also been thickened to make the vehicle more muscular and powerful. At the rear, it also adopts a through-chrome design, which complements the original through-type taillights, making it more stylish and dynamic. In addition, the Trumpchi E8 Chinese New Year Edition provides a variety of body colors to choose from to meet the individual needs of different consumers.
In terms of power, the Trumpchi E8 Lunar New Year Edition is equipped with a 2Plug-in hybrid system composed of 0L engine. The engine has a maximum power of 103 kW and a maximum torque of 180 Nm. At the same time, it is equipped with CLTC with a pure electric driving range of 150km and a comprehensive cruising range of 1200km, providing consumers with a more durable driving experience.
Trumpchi ES9 Chinese New Year Edition: The design style is prominent and the hybrid engine.
Next, let's learn about the Trumpchi ES9 Chinese New Year Edition. This model is based on the design style of the Trumpchi ES9, using the design elements of "dragon scale wings", and the grille shape is more exaggerated, showing strong personality characteristics. In terms of body size, the ES9 Lunar New Year Edition has a large length, width and height, plus the choice of different colors, which makes the vehicle more visually impactful.
In terms of power system, the Trumpchi ES9 Lunar New Year Edition will be equipped with the 2The 0T hybrid engine provides a more powerful power output for the vehicle. At the same time, equipped with 25The 57kw·h battery pack provides a combined range of 1,215 km and an all-electric driving range of 143 km. In addition, the new car also supports a variety of charging methods and functions, providing users with a more convenient charging experience.
Trumpchi E9 Lunar New Year Edition: Interior design upgrade and comprehensive cruising range.
Finally, let's take a look at the Trumpchi E9 Chinese New Year Edition. The biggest selling point of this model is the upgrade of the interior design. The new "Jockey Club Manor" brown interior theme design makes the vehicle more warm and comfortable. In addition, the vehicle also has a 4-way adjustment for the headrests of a row of seats, equipped with comfortable headrests and lumbar supports, providing more comfort for the riding experience.
In terms of power system, the Trumpchi E9 Lunar New Year Edition adopts the 2 developed by GAC Trumpchi0tm hybrid-specific engine, equipped with 2557kwh battery pack. The engine has a maximum power of 140 kW and a maximum torque of 330 Nm, and has high thermal efficiency. In terms of comprehensive range, it can meet the needs of users for long-distance driving, which fully reflects the high performance and practicality of the vehicle.
Epilogue. To sum up, the official Lunar New Year version of the model launched by Trumpchi has not only been greatly upgraded in terms of exterior design, but also carefully adjusted in terms of power system and interior configuration, which fully reflects the brand's attention to consumer needs and determination to upgrade products. It is believed that in the Lunar New Year car buying boom, these Chinese New Year models will become a popular choice for consumers, bringing them a more pleasant driving experience and life enjoyment.